Founding Growth Lead, Paid Marketing at Titan | NY, US | Rezi

Founding Growth Lead, Paid Marketing at Titan

Founding Growth Lead, Paid Marketing

Titan · NY, US

1 months ago

Founding Growth Lead, Paid Marketing

Titan · NY, US

2 months ago
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About the Role

Titan is seeking a Founding Growth Lead to spearhead paid marketing initiatives and drive the company's next phase of B2C growth. This role involves channel selection, campaign development, and building a scalable acquisition engine with a focus on cost efficiency. The position requires both strategic planning and hands-on execution across creative, ad iteration, and dashboard management.

Responsibilities

  • Determine and test new paid channels for a high-trust, longer-conversion B2C product.
  • Execute end-to-end: creative direction, ad iteration, campaign structure, dashboards, and the underlying tracking/attribution setup.
  • Build and refine the full funnel; paid acquisition, lifecycle touchpoints, and website conversion; as one connected system.
  • Set efficient cost targets and maintain them during scaling.
  • Build tools and workflows to operate effectively as a team of one.

Requirements

  • 4+ years in growth or performance marketing, ideally with experience scaling a B2C startup.
  • Proven track record of testing and launching new paid channels from inception.
  • Strong analytical skills with daily performance monitoring and ability to articulate performance drivers.
  • Experience with high-trust, longer-cycle products where conversion involves multiple steps.
  • A builder's instinct for automating workflows.

Skills

  • Paid marketing
  • B2C growth
  • Channel selection
  • Campaign development
  • Acquisition engine building
  • Cost efficiency
  • Creative direction
  • Ad iteration
  • Dashboard management
  • Tracking and attribution setup
  • Full funnel optimization
  • Lifecycle marketing
  • Website conversion optimization
  • Performance marketing
  • Startup scaling
  • Data analysis
  • Workflow automation

Work Type

  • In person
  • High-tempo

Experience Level

  • 4+ years

Benefits

  • Competitive cash compensation
  • Above-market equity

About the Company

  • Titan is rebuilding wealth management from the ground up, leveraging AI to provide elite wealth management services at a lower cost and higher speed than traditional institutions.
  • The company aims to make private wealth management accessible to all Americans.
  • Titan is backed by prominent investors including a16z, Sam Altman, General Catalyst, Accel, and Y Combinator.
  • The company currently manages over $1 billion in assets under management.