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About the Role
The United Group of Companies is seeking a full-time Leasing + Marketing Specialist to join their team at The Treasury/Salt - City Flats in Syracuse, NY. This role is crucial for achieving occupancy goals and enhancing the resident experience.
Responsibilities
- Establish new relationships with prospects, maintaining continuous communication to identify needs and close sales, converting prospects into residents.
- Tour visitors of the community, show apartments, encourage qualified prospects to apply for residency, close sales, and assist with the application process.
- Receive and manage incoming calls.
- Ensure the model apartment and/or vacant unit(s) are ready to be shown to prospective residents.
- Follow up on leads regularly.
- Prepare all necessary packets, materials, and paperwork for move-ins or move-outs.
- Keep units leased to meet or exceed budget.
- Prepare and send required weekly and/or monthly reporting to stakeholders.
- Achieve occupancy goals of the property through managing various initiatives, campaigns, programs, and events.
- Design and develop marketing plans in accordance with the established budget in collaboration with the Property Manager; execute plan as outlined.
- Assist in preparation of advertising and marketing materials, as well as lease and move-in packages.
- Perform outreach marketing within the surrounding community, establishing relationships with local business partners.
- Assist in branding the overall property through cutting-edge marketing campaigns and on-site promotional events.
- Make recommendations to improve marketing and leasing programs.
- Conduct research on new and existing market communities for budgeting and operations purposes.
- Shop, evaluate, and prepare Quarterly market studies based on competitive properties, analyzing marketability of unit market rates, advertising, signage, decor, amenities, and curb appeal.
- Use social media tools to increase exposure, gain brand awareness, and create client loyalty.
- Assist residents with various needs/requests, such as submitting work orders, key access/entry, and emergency assistance.
- Assist in all phases of the rent collection process and rent manager program.
- Communicate all problems or potential issues and make recommendations to the Property Manager and/or Maintenance.
- Plan, assist with, and support on-site resident events and programming.
- Handle emergencies that may arise on site.
- Recommend purchasing supplies, materials, equipment, and related items as needed and when approved.
Requirements
- Bachelor’s Degree + related/applicable work experience in sales, real estate, and/or property management.
- 1+ years of experience in multi-family, lease-up real estate.
- Experience with property management software – i.e. Entrata, Yardi, or similar.
- Demonstrates integrity on a personal and professional level.
- Exceptional communication and sales skills.
- Desire to work with the active adult/senior demographic.
- Ability to solve problems involving residents, maintenance, and challenging situations.
Skills
- Sales
- Marketing
- Property Management
- Communication
- Social Media Management
- Market Research
- Customer Service
Location
- Syracuse, NY
Work Type
- Full Time
- Onsite
Experience Level
- 1+ years of experience in multi-family, lease-up real estate
Education Level
- Bachelor's Degree
Salary/Compensations
- $24 - $25 per hour plus Bonus Program
Benefits
- Medical – 3 insurance plans with HSA options
- Dental
- Vision
- Company paid Basic Life Insurance Policy (1x Annual Salary) with additional Voluntary Life Plans
- 401K Retirement Plan with Employer Match
- Employee Assistance Program
- United Concierge Medicine (24/7 telemedicine service, including Mental Health)
- Calm App premium subscription
- Learning Care Group (childcare tuition discount)
- Dependent Care FSA
- Tuition Assistance Program
- Personal Time Off (24 Hours)
- Sick Time Off (56 Hours)
- Vacation Time Off (80 Hours, escalating up to 160 Hours)
- 10 Company Paid Holidays
About the Company
- The United Group of Companies, Inc. is a full-service, vertically integrated leader in real estate development and management with over 50 years of industry expertise.
- Their mission is to develop, build, and acquire vibrant communities where residents, investors, partners, and commercial clients feel welcome, connected, and fulfilled.
- They are committed to innovation and award-winning lifestyle programs.
- The company has been voted one of the Albany Time Union’s Top Workplaces for ten consecutive years and nationally recognized as a Top Workplaces USA employer for six years running.
- Their management company, United Plus Property Management (UPPM), earned the Accredited Management Organization (AMO®) of the Year Award for 2024.
Equal Opportunity
- We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected class covered by law.