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About the Role
The Paid Social Specialist will execute, optimize, and report on paid social campaigns for healthcare and life sciences clients, ensuring budget, reporting, and performance objectives are met. This role requires platform knowledge, analytical thinking, and attention to detail.
Responsibilities
- Execute paid social campaigns across Meta Ads Manager, LinkedIn Campaign Manager, Pinterest, Snapchat, X, and other social advertising platforms.
- Monitor campaign pacing, budgets, and performance metrics to identify optimization opportunities.
- Prepare campaign reports, analyze performance data using Excel, and communicate insights to stakeholders.
- Manage campaign invoicing and reconciliation activities.
- Collaborate with media, strategy, and analytics teams to deliver projects on schedule and contribute to campaign improvement.
Requirements
- 1+ year of hands-on experience managing paid social campaigns using Meta Ads Manager and other paid social advertising platforms.
- Post-secondary education in Digital Marketing, Advertising, Media Studies, Communications, or a related discipline.
- Experience managing campaign budgets, pacing, reporting, and invoicing across multiple concurrent campaigns or clients.
- Intermediate Microsoft Excel skills for campaign analysis, reporting, and performance tracking.
- Proficiency in Microsoft Word and PowerPoint.
- Experience collaborating with cross-functional teams and presenting campaign updates, insights, or recommendations.
- Comfort and enthusiasm for using AI as a regular part of how work gets done.
- Experience managing campaigns on LinkedIn Campaign Manager, Pinterest, Snapchat, and X advertising platforms.
- Exposure to healthcare, pharmaceutical, or regulated-industry advertising environments.
- Experience supporting U.S. market campaigns and adapting campaigns for different audience segments.
- Experience identifying optimization opportunities through campaign testing, audience analysis, and performance measurement.
Skills
- Meta Ads Manager
- LinkedIn Campaign Manager
- Snapchat
- X
- Excel
- Microsoft Word
- Microsoft PowerPoint
- AI
Location
- Toronto
- Cambridge
- Cardiff
- London
- Melbourne
- New York
- Oxford
- Philadelphia
- São Paulo
- Saratoga Springs
- Singapore
Work Type
- Hybrid
Experience Level
- 1+ year
Education Level
- Post-secondary education in Digital Marketing, Advertising, Media Studies, Communications, or a related discipline.
Salary/Compensations
- CAD $60,000 - $70,000
About the Company
- Klick Health is the world’s largest independent commercialization partner for life sciences companies.
- Klick helps life sciences brands achieve their full potential through best-in-class marketing and advertising, media, medical affairs and communications, market access, real-world evidence, and technology and analytics consulting.
- Powered by 500+ in-house medical experts and award-winning data science and AI capabilities.
- One of the most-awarded health agencies on the planet, Klick recently made history as Cannes Lions Healthcare Agency of the Year, Healthcare Network of the Year, and Independent Agency of the Year – Health.
- Consistently recognized for its people-first culture, including Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Most Admired Corporate Culture, and a FORTUNE Best Workplace in Advertising.
- Established in 1997, Klick Health (including Oxford PharmaGenesis, Klick Katalyst, and btwelve) has offices in Toronto, Cambridge, Cardiff, London, Melbourne, New York, Oxford, Philadelphia, São Paulo, Saratoga Springs, and Singapore.
Equal Opportunity
- Klick is consciously creating a culture where everyone can thrive and grow in their careers.
- We believe that our best work comes from our diverse backgrounds, perspectives, and skills.
- We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities, and people with intersectional identities.
- We’re also committed to developing an inclusive, barrier-free recruitment process and work environment.
- Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.