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About the Role
Overheard New York is seeking a freelance Content Creator to produce and publish NYC-focused content across written editorial and social-first video. This role is ideal for someone immersed in internet culture who can quickly transform everyday NYC moments into engaging content, collaborating with various teams to maintain brand consistency and explore new formats.
Responsibilities
- Write and publish original, on-voice content for Overheard New York on a consistent schedule.
- Write sharp, witty, brand-aligned captions, headlines, copy, and scripts in the Overheard voice, tailored to a New York audience.
- Overflow-publish on the city-agnostic Overheard pages as needed to help maintain pacing and voice consistency.
- Ensure every post feels platform-native and culturally relevant to New Yorkers specifically.
- Shoot, edit, and package short-form videos using an iPhone or consumer-grade equipment.
- Maintain a nimble, social-first production style that matches Overheard's pace and aesthetic.
- Bring fresh ideas for editorial posts, video franchises, and comedic formats rooted in NYC culture.
- Test new formats and content styles.
- Uphold Overheard's tone, POV, aesthetics, and writing style across every asset.
- Stay on top of internet culture, trending humor formats, and NYC conversations.
- Partner with Creative, Social, and Editorial teams to support launches and content experiments.
- Maintain high editorial standards for accuracy, clarity, and comedic alignment.
- Stay organized across a fast-moving content pipeline and deliver on deadlines.
- Contribute to evolving best practices and creative playbooks.
Requirements
- 2–4 years of experience in editorial, social content creation, media, publishing, entertainment, or a similar creative field.
- Exceptional writing skills with a comedic sensibility, able to nail Overheard's specific voice.
- Deep familiarity with New York City: neighborhoods, culture, and local conversations.
- Proven ability to ideate and execute social-first content across Instagram and TikTok.
- Comfortable shooting and editing video on iPhone or consumer-grade equipment.
- Strong understanding of meme culture and internet trends.
- Highly organized, able to manage multiple content streams and hit deadlines independently.
- Collaborative and communicative, excited to pitch, brainstorm, and build new formats.
Skills
- Writing
- Content Creation
- Social Media Content
- Video Production
- Video Editing
- Content Ideation
- Brand Voice Stewardship
- Internet Culture
- Meme Culture
- Adobe Creative Suite (Bonus)
- CapCut (Bonus)
Location
- New York City
Work Type
- Freelance
- Project-based
- Remote-friendly
Experience Level
- 2-4 years
About the Company
- Overheard New York drives day-to-day NYC content.
- Overheard New York focuses on quick-witted, culturally plugged-in, and ultra-relatable content that feels native to New York City.