Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
Tailor your resume to this Marketing Manager role.
Rezi rewrites your resume against Zeifmans's job description. Free.
Tailor your resume to this Marketing Manager role.
Rezi rewrites your resume against Zeifmans's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Marketing Manager posting at Zeifmans — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Marketing Manager posting at Zeifmans — free, in seconds.
About the Role
Reporting to the Director of Operations, the Marketing Manager will develop and drive Zeifmans’ marketing strategy to build brand awareness, expand marketing platforms, and conduct market research for client-focused activities. This role involves leading the planning of special events, webinars, live streams, and communications in collaboration with various stakeholders.
Responsibilities
- Recommend, develop, and implement marketing activities aligned with firm's strategic goals by industry segment or service line, including budgets, activations, and KPIs.
- Build strategic partnerships with organizations that synergize with marketing objectives to develop new referral leads.
- Create, design, and promote engaging thought leadership pieces including videos, articles, blogs, brochures, podcasts, press releases, and announcements.
- Oversee client events and seminars, prospects, and referral sources, including sponsorships, tradeshows, webinars, and conferences.
- Manage an effective online presence, including social media, Pay-per-Click campaigns, website management, SEO, and SEM.
- Oversee social media content and online Partner and Manager profile management.
- Oversee internal communications including Zeifmans Insider, news posts, event invitations, and Eblasts.
- Oversee the creation of graphics and videos for advertisements, social media, thought leadership pieces, client-focused e-blasts, invitations, and newsletters.
- Develop, support, and lead Corporate Social Responsibility (CSR) strategy and execute coordinated activities.
- Maintain, track, and report Request for Proposal templates and responses.
- Oversee the sourcing and purchasing of branded promotional items for Client and Staff events.
- Develop and execute the annual marketing budget, detailing objectives and reporting KPI results.
- Support management of marketing and sales e-mail inboxes.
Requirements
- Bachelor’s degree in marketing, advertising, business administration, or a related field.
- Must be present for all in-person events in Toronto and minimum 3 days/week in office.
- Excellent written and oral communication, presentation skills, and interpersonal skills.
- Strong organizational, time, and project management skills with great attention to detail.
- Excellent research, analysis, problem-solving, and decision-making ability.
- Strong creative and innovative thinking skills.
- Numerically literate, comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets.
- Excellent software skills, including social media, WordPress, MS Office (Excel and PowerPoint), Publisher, electronic Eblast tools such as Constant Contact, Photoshop, and website editing.
- Experience with Social HP or other social media content scheduling platforms.
- Strong knowledge of CRM.
Skills
- Marketing strategy
- Brand awareness
- Market research
- Event planning
- Webinar management
- Live stream management
- Social media advertising
- Website management
- Direct client communications
- Thought leadership content creation
- Graphic design
- Video production
- SEO
- SEM
- CRM
- MS Office (Excel, PowerPoint)
- WordPress
- Constant Contact
- Photoshop
Location
- 201 Bridgeland Ave, North York, Hybrid
Work Type
- Hybrid
- Full-time
Experience Level
- 7+ years of experience in marketing
- 2+ years' experience in a manager role
Education Level
- Bachelor’s degree in marketing, advertising, business administration, or a related field
Salary/Compensations
- $90,000- $120,000
Benefits
- Mentorship
- Opportunity for growth
- Collaborative environment
- Competitive compensation based on the Toronto market
- Opportunity for annual bonuses
- Full benefits and insurance for you and your immediate family members, paid by the firm
- Short Fridays all year long (3 pm office closure)
- Summer Fridays Off (July & August)
- Flexible dress code
- Mental health resources and on-going mental health support
- Opportunities to give back and support your community
About the Company
- Zeifmans is a tax, accounting and consulting firm that understands clients’ needs and the full range of solutions available.
- We work within the rules to make the rules work for our clients.
- We give straightforward, intelligent advice that consistently adds to our clients’ bottom line.
- Great Ideas. Positive Impact. That’s Zeifmans.
Equal Opportunity
- Zeifmans is proud to be an equal opportunity employer. We encourage and support all qualified persons to apply to all positions, without regard to race, color, citizenship, religion, sex, family status, sexual orientation, gender identity, Aboriginal status, age, disability, or any person who may require accommodation throughout the recruitment process. If you would like to request accommodation within your application, we ask you please contact our Human Resource department at info@zeifmans.ca.