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About the Role
The Category Insights Manager uses syndicated research, account data, and ad hoc studies to identify growth opportunities for Give & Go at Walmart and Sam's. This role develops data-driven strategies and translates insights into actionable plans to support sales and marketing objectives, continuously assessing market trends, risks, and white space.
Responsibilities
- Collaborate with Sales, CM, Category, and PD (Frozen & Kits) to translate insights into innovative solutions supporting business strategies.
- Support customer line reviews using Walmart tools, translating insights into executional plans.
- Provide product-specific recommendations aligned with Walmart/Sam's and G&G strategy.
- Monitor and advise on general market trends impacting the business.
- Provide foresight into consumer trends to predict future market developments.
- Continuously assess the current portfolio and mix, recommending changes ahead of line reviews.
- Develop and maintain key reports including sales performance, contribution tracker, scorecard, forecast, and funnel.
- Support Innovation Pipeline development through trends and research.
- Use analytics to identify innovation opportunities aligned with consumer and customer trends.
- Analyze performance of existing and innovative products to improve future product development and promotional effectiveness.
- Develop and present monthly and quarterly business reviews by category to the Walmart Team and cross-functional partners.
Requirements
- Completion of a university degree in business and/or marketing.
- Minimum 3 years of experience in market research or a related analytical field.
- Strong analytical market research and trend analysis skills.
- Previous experience using Nielsen, Circana, and/or Walmart Scintilla, Sam’s MADRID.
- Demonstrated ability to distill complex information and analysis into clear, actionable recommendations.
- Experience working with diverse groups in multiple locations.
- Excellent written and verbal communication, analytical, problem-solving, and risk assessment skills.
- Expert-level experience using MS Office (Word, Excel, Outlook, PowerPoint).
- Ability to work independently and in a team environment.
Skills
- Market research
- Trend analysis
- Analytical skills
- Communication skills
- Problem-solving skills
- Risk assessment
- MS Office Suite
Location
- Walmart
- Sam's
Work Type
- Full-time
Experience Level
- Minimum 3 years experience
Education Level
- University degree in business and/or marketing
Benefits
- Opportunities for career growth and development
- Energetic team environment
- Environment where sharing new ideas, experimenting, and learning from each other is strongly encouraged
About the Company
- Give & Go Prepared Foods Corp. is a leading and growing North American manufacturer of baked goods for over 30 years.
- Proud member of the Mondelēz family.
- Consumer Brands include: two-bite® brand, two bite-brownies®, Kimberley's Bakeshoppe™, Mason St. Bakehouse™, and The Worthy Crumb Pastry Co™.
- Committed to preserving a unique, people-focused diversity and culture.
- Values include Quality, Direct Communication, and Respect.
Equal Opportunity
- Give and Go is committed to providing equal employment opportunities for all applicants and employees regardless of race, ancestry, place of origin, color, ethnic or national origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences (for which a pardon has been granted), disability, marital or family status, or any other characteristic protected by law.
- If you require an accommodation to participate in the recruitment process, please contact us at careers@giveandgo.com, citing "AODA" in the subject line, along with your request and contact information.