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About the Role
As a Field Marketing Manager, you will lead the development and execution of integrated marketing plans to generate awareness and drive pipeline growth across AHEAD’s Central Region. This role partners closely with marketing, sales, and external agencies to align strategy, ensure flawless execution, and report on performance. You will serve as the primary bridge between the Central Region and the broader marketing organization, ensuring coordination, consistent messaging, and effective activation of campaigns and initiatives. You’ll also champion regional engagement in national campaigns, localizing content and refining targeting to meet regional business needs. This position offers a unique opportunity to make a direct and measurable impact on regional business growth.
Responsibilities
- Develop and execute integrated field and regional marketing strategies tailored to the Central Region, driving brand awareness, pipeline growth, and customer engagement.
- Design and activate executive engagement programs, including CxO-level experiences and high-touch events.
- Lead the planning, execution, and optimization of regional demand generation and pipeline acceleration initiatives.
- Partner closely with sales, product marketing, demand generation, and GTM teams to ensure cross-functional alignment.
- Build and sustain strong relationships with GTM and technology partners to support brand consistency and deliver impactful co-marketing programs.
- Drive and execute account-based marketing (ABM) strategies focused on high-value accounts.
- Manage and analyze campaign performance, KPIs, and ROI, using data to optimize programs and report impact.
- Ensure clear and consistent communication with the regional sales team regarding upcoming programs and assets.
- Collaborate with national and global teams to scale successful programs and ensure regional participation in corporate campaigns.
- Lead the planning and execution of high-touch regional events, customer roundtables, and partner activations.
- Oversee and manage the Central Region marketing budget, ensuring high-impact use of resources.
- Serve as a brand ambassador at industry conferences, executive forums, and customer engagements.
Requirements
- Strong track record of executing field marketing strategies that drive revenue through compelling content, integrated programs, and measurable impact.
- Deep understanding of marketing best practices across digital channels.
- Data-driven mindset.
- Ability to manage multiple initiatives with precision and creativity.
- Familiarity with marketing automation and CRM platforms, ideally including Marketo, Salesforce, and Demandbase.
- Willingness to travel up to 40% as needed for business needs.
Skills
- Project management
- Event execution
- Account-based marketing (ABM) strategies
- Written communication
- Verbal communication
- Organizational skills
- Attention to detail
- Time management
Location
- Central Region
Work Type
- Full-time
Experience Level
- 5+ Years of experience in similar role
Salary/Compensations
- $95,000 - $105,000 a year
Benefits
- Medical, Dental, and Vision Insurance
- 401(k)
- Paid company holidays
- Paid time off
- Paid parental and caregiver leave
About the Company
- AHEAD builds platforms for digital business by weaving together advances in cloud infrastructure, automation and analytics, and software delivery.
- At AHEAD, we prioritize creating a culture of belonging, where all perspectives and voices are represented, valued, respected, and heard.
- We create spaces to empower everyone to speak up, make change, and drive the culture at AHEAD.
- We value and benefit from diversity of people, ideas, experience, and everything in between through daily work and internal groups like Moving Women AHEAD and RISE AHEAD.
- We fuel growth by stacking our office with top-notch technologies in a multi-million-dollar lab, by encouraging cross department training and development, sponsoring certifications and credentials for continued learning.
Equal Opportunity
- We are an equal opportunity employer, and do not discriminate based on an individual's race, national origin, color, gender, gender identity, gender expression, sexual orientation, religion, age, disability, marital status, or any other protected characteristic under applicable law, whether actual or perceived.
- We embrace all candidates that will contribute to the diversification and enrichment of ideas and perspectives at AHEAD.