Vice President, Creative Director, Copy at Princeton10 | NY, US | Rezi

Vice President, Creative Director, Copy at Princeton10

Vice President, Creative Director, Copy

Princeton10 · NY, US

1 months ago

Vice President, Creative Director, Copy

Princeton10 · NY, US

2 months ago
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About the Role

Lead the copy discipline and play a key role on the creative leadership team, setting the direction for copy across the agency to ensure creative excellence, strategic clarity, regulatory fluency, and flawless execution. Lead and develop a growing team of copywriters and editors, build departmental practices for scaling, and collaborate with various agency departments and partners.

Responsibilities

  • Set and communicate the vision, priorities, and standards for the copy discipline.
  • Translate agency goals into clear departmental objectives, capability plans, and measures of success.
  • Represent Copy on the agency leadership team and contribute to company planning, growth, and organizational decisions.
  • Partner with other department leaders to strengthen integration across copy, design, strategy, medical, and client service.
  • Champion creative ambition, accountability, and responsible innovation within a highly regulated industry.
  • Set the standard for concept development, messaging, storytelling, and copy execution across various media.
  • Ensure copy is strategically sound, creatively compelling, factually accurate, and appropriate for client and regulatory requirements.
  • Establish effective review and approval practices with clear quality ownership.
  • Provide senior oversight on high-impact, complex, or sensitive work.
  • Identify and address recurring quality or delivery issues through coaching, clearer standards, stronger processes, or capability development.
  • Evaluate emerging technologies, including AI, to improve creative quality, efficiency, or services.
  • Lead, coach, and develop the agency’s copywriters, editors, and copy leaders.
  • Set clear role and performance expectations, provide timely feedback, and address performance concerns.
  • Identify emerging leaders and build succession depth for critical responsibilities.
  • Partner with Project Management and Operations to forecast copy demand, allocate talent, and identify capacity or capability gaps.
  • Make recommendations regarding hiring, employee development, contractors, tools, and departmental investments.
  • Manage the Copy department budget and understand the impact of staffing, utilization, scope, and rework on profitability.
  • Foster a collaborative, inclusive, and accountable team culture.
  • Represent Copy in senior client presentations, articulating creative strategy, messaging, and rationale.
  • Build trusted client relationships through strong creative judgment, pharmaceutical expertise, and business understanding.
  • Serve as a senior creative advisor on priority accounts and help resolve client challenges.
  • Lead or support creative development for new business pitches, proposals, and account expansion opportunities.
  • Partner with Client Services, Strategy, and Project Management to align creative ambition with business objectives.
  • Help translate copy capabilities into differentiated offerings, thought leadership, and growth opportunities.

Requirements

  • 15+ years of copy/creative experience in pharmaceutical, healthcare, or highly regulated advertising.
  • At least 5 years in a senior leadership role.
  • Experience leading brand planning with clients with budgets in the $3M-$10M range.
  • Proven experience leading and developing creative teams with a track record of inspiring high performance.
  • Experience with resource planning, staffing decisions, budgets, and the commercial factors affecting agency delivery.
  • In-depth knowledge of pharmaceutical regulations and industry trends.
  • Ability to balance creative ambition with strategy, compliance, scope, timelines, and financial realities.
  • Strong communication, presentation, and client-facing skills.
  • Ability to balance visionary thinking with hands-on oversight of copy execution.

Skills

  • Copywriting
  • Creative Direction
  • Team Leadership
  • Strategic Planning
  • Regulatory Compliance
  • Digital Marketing
  • Print Advertising
  • Video Production
  • Experiential Marketing
  • Concept Development
  • Messaging
  • Storytelling
  • Client Presentations
  • New Business Development
  • Budget Management
  • Resource Planning
  • Talent Development
  • AI Evaluation

Location

  • Remote

Work Type

  • Full-time
  • Remote

Experience Level

  • Vice President
  • Senior Leadership

Salary/Compensations

  • $180,000 - $265,000 a year

Benefits

  • 10% discretionary bonus
  • Sales incentive plan
  • Health benefits
  • 401k match

About the Company

  • P10 was founded on the principle of changing what isn't working or could work better.
  • We are not just another agency; we are people driven by palpable passion and purpose.
  • P10 brings together a diverse team of seasoned, remote-only professionals to deliver exceptional value for clients.
  • We encourage a 'dare to do something different' mindset.