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About the Role
Serves as the senior technical and commercial client solutions partner for The Washington Post's Programmatic Direct business, working alongside leadership to grow advertiser and agency relationships and expand programmatic revenue. Provides deep programmatic expertise, translating advertiser objectives and technical requirements into scalable solutions that improve activation, performance, and long-term commercial value. Connects client strategy, programmatic technology, analytics, and advertising capabilities to identify new revenue opportunities and deliver differentiated solutions.
Responsibilities
- Lead the strategic client solutions approach for a portfolio of The Washington Post's largest and most complex Programmatic Direct relationships, strengthening client retention, account growth, and long-term revenue.
- Partner with Programmatic & Agency Development leadership as the senior technical counterpart in strategic advertiser, agency, and platform conversations, combining commercial objectives with programmatic expertise to expand relationships and unlock new revenue opportunities.
- Advise advertisers, agencies, and programmatic partners on Private Marketplace, Programmatic Guaranteed, and emerging programmatic solutions, translating business objectives and buying requirements into strategies that improve activation, performance, and commercial outcomes.
- Identify account expansion and revenue opportunities by analyzing client objectives, campaign performance, buying behavior, historical trends, and marketplace developments to inform strategic account planning and growth priorities.
- Drive resolution of complex programmatic activation and delivery challenges by working across SSPs, DSPs, Ad Operations, Product, Engineering, and Revenue Operations to protect client relationships and maximize revenue performance.
- Develop scalable frameworks for Deal ID management, campaign taxonomy, activation, troubleshooting, and programmatic best practices that improve execution consistency and support continued growth of the Programmatic Direct business.
- Translate campaign analytics, account performance, and marketplace intelligence into strategic recommendations, Quarterly Business Reviews, and client-facing insights that demonstrate value and identify opportunities for deeper partnership.
- Represent Programmatic Direct in cross-functional Product, Engineering, Operations, and revenue initiatives, advocating for client and commercial requirements that strengthen The Post's programmatic capabilities and competitive position.
- Influence product and operational priorities by synthesizing client feedback, technical requirements, market developments, and revenue opportunities into actionable recommendations that improve scalability and advertiser outcomes.
- Evaluate emerging programmatic technologies, platforms, AI-enabled capabilities, and marketplace developments to identify opportunities that enhance client solutions, increase operational efficiency, and create new sources of revenue.
Requirements
- 8+ years of experience in programmatic advertising, AdTech, client solutions, digital media, agency trading, publisher monetization, technical account management, or a related field.
- Demonstrated success serving as a strategic or technical advisor to enterprise advertisers, major agencies, HoldCo relationships, or other sophisticated programmatic clients.
- Experience partnering with sales or client leadership to develop account strategies, identify expansion opportunities, and grow strategically important client relationships.
- Demonstrated ability to translate complex advertiser objectives and technical programmatic requirements into actionable solutions that improve client and commercial outcomes.
- Experience working with major DSPs and SSPs such as The Trade Desk, Google DV360, Amazon DSP, Yahoo DSP, Basis, StackAdapt, Viant, Microsoft/Xandr, Index Exchange, Magnite, PubMatic, OpenX, or comparable platforms.
- Strong technical fluency with the ability to diagnose complex programmatic activation, delivery, Deal ID, and integration challenges and collaborate effectively with technical and non-technical stakeholders.
- Strong analytical and commercial acumen with experience using campaign performance, client data, and marketplace insights to identify trends, diagnose challenges, and recommend revenue growth opportunities.
- Experience developing strategic account plans, Quarterly Business Reviews, performance analyses, and executive-ready client recommendations.
- Advanced proficiency with Excel or similar analytical tools; experience with Adomik, Salesforce, Tableau, Looker, or comparable advertising, CRM, and business intelligence platforms is preferred.
- Demonstrated ability to influence Product, Engineering, Ad Operations, Revenue Operations, and commercial stakeholders without direct authority.
- Exceptional written, verbal, and presentation skills with the ability to simplify complex technical concepts and communicate effectively with senior client, partner, and internal audiences.
- Strong project and stakeholder management skills with the ability to lead complex initiatives and manage multiple priorities in a fast-moving environment.
- Curiosity about AI and emerging advertising technologies, with an interest in responsibly applying new capabilities to improve analysis, productivity, client solutions, and commercial performance.
Skills
- Programmatic Guaranteed
- Private Marketplaces
- Deal IDs
- SSPs
- DSPs
- Digital media buying
- Programmatic advertising ecosystem
- Excel
- Adomik
- Salesforce
- Tableau
- Looker
- AI
- Emerging advertising technologies
Location
- On-site (five days a week, with certain exceptions for newsgathering and business travel)
Work Type
- Full-time
Experience Level
- Senior
- 8+ years
Salary/Compensations
- $125,650 - $233,350 Annual
Benefits
- Competitive medical, dental and vision coverage
- Company-paid pension and 401(k) match
- Three weeks of vacation
- Up to three weeks of paid sick leave
- Nine paid holidays
- Two personal days
- 20 weeks paid parental leave for any new parent
- Robust mental health resources
- Backup care and caregiver concierge services
- Gender affirming services
- Pet insurance
- Free Post digital subscription
- Leadership and career development programs
About the Company
- The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning News and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.