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About the Role

The Senior Customer Journeys Technical Consultant leads complex marketing technology implementations across B2C customers, with a strong focus on Adobe Journey Optimizer. This role combines technical delivery leadership, marketing automation expertise, and consulting capabilities to drive value for our customers and support the growth of our product offerings.

Responsibilities

Lead and implement marketing automation and customer journey solutions across B2C customers, demonstrating hands‑on experience with marketing technologies to deliver Adobe Customer Journeys technology and specifically, the Adobe Journey Optimizer (AJO), within the broader Adobe Experience Cloud solution stack.
Drive marketing personalization, experimentation, and optimization strategies that improve customer engagement, increase conversion, and improve overall marketing performance.
Act as a strong partner to Product and Engineering, by providing structured platform feedback, advocating for customer needs, and supporting ongoing product development and roadmap evolution.
Bring deep industry knowledge and consulting expertise to guide clients through standard methodologies. Challenge assumptions and provide proactive, prescriptive recommendations that build their marketing and customer experience strategies.
Collaborate with cross‑functional teams to translate business requirements into scalable technical solutions, ensuring alignment across strategy, design, data, and platform execution.
Partner closely with project and engagement leadership on executive readouts, issue management, and proactive risk identification and mitigation.
Support the creation of delivery frameworks, accelerators, and repeatable processes that improve efficiency, consistency, and customer outcomes.
Apply proprietary Adobe AI technologies to deliver improved and high-quality customer experience.
Translate customer needs into technical solutions based on a balance of architecture standards and plans, total cost of ownership and feasibility.
Collaborate with Adobe’s sales and internal teams to grow accounts, ideate solutions and address evolving customer needs.
Provide mentorship and technical leadership to other team members, encouraging knowledge sharing and capability growth across the team.
Produce high‑quality, unit‑tested deliverables and participate in peer testing, including analyzing functional and technical documentation to develop test plans, test cases, and test scripts.

Requirements

Hands-on expertise with Adobe Journey Optimizer (AJO)
Strong understanding of marketing personalization, segmentation, experimentation frameworks (A/B, multivariate), and data‑driven optimization strategies.
Knowledge of the digital marketing ecosystem and the tools, technologies and strategies that support it including CDP, DMP, Paid Media, identity management, marketing automation, data collection & privacy laws.
Proficiency in HTML, SQL, scripting, data modeling concepts, campaign logic, and workflow orchestration.
Experience working with and setting up API connections and comfortable using Postman, PostBuster or similar tools.
Ability to convert business goals and use cases into scalable marketing architectures, data structures, and measurable benchmarks.
Produce clear, well-communicated, complete designs for product features or sub-systems
Strong consulting skills, including delivering industry insights, adopting a proactive and prescriptive approach, and confidently engaging with executive-level collaborators.
Excellent communication, problem‑solving, and cross-functional collaboration skills, with the ability to navigate ambiguity and drive clear outcomes.
Experience partnering with Product and Engineering teams to inform roadmap planning, identify improvements, and support go‑to‑market strategy.
Ability to learn on the fly and stay on top of a rapidly changing technology landscape that is heavily motivated by advancements in AI.
Experience leading multi‑workstream marketing technology or customer experience programs.
Background in customer journey design, lifecycle marketing, or marketing analytics.
Certifications in Adobe Journey Optimizer along with other Adobe Experience Cloud applications or comparable platforms.

Skills

Adobe Journey Optimizer (AJO)
Marketing personalization
Segmentation
Experimentation frameworks (A/B, multivariate)
Data-driven optimization strategies
Digital marketing ecosystem
CDP
DMP
Paid Media
Identity management
Marketing automation
Data collection & privacy laws
HTML
SQL
Scripting
Data modeling concepts
Campaign logic
Workflow orchestration
API connections
Postman
PostBuster
Consulting
Communication
Problem-solving
Cross-functional collaboration
AI

Experience Level

Senior

Salary/Compensations

$134,400 - $245,300 annually
$169,400 - $245,300
$169,400 - $245,300
$156,000 - $225,900

Benefits

Comprehensive benefits programs

About the Company

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.
Let’s Adobe together
At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Equal Opportunity

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.
Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com.