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About the Role
Zynga is seeking an Ad Revenue & Analytics Lead to own the analytics and optimization strategy for advertising inventory, driving measurable revenue impact across mobile games. This high-visibility role combines technical expertise with business leadership, requiring cross-functional initiative leadership, analyst mentorship, and translating data into actionable business strategies.
Responsibilities
- Define and own the roadmap for key ad revenue initiatives to maximize revenue across Zynga's advertising inventory.
- Lead complex, multi-stakeholder initiatives from ideation through rollout across the game portfolio.
- Monitor daily ad revenue performance, identify anomalies, diagnose shifts, and surface optimization opportunities.
- Keep ad monetization leadership informed of trends and their business implications.
- Lead the design and execution of complex A/B tests and translate findings into actionable strategies.
- Collaborate with product and central analytics teams to drive alignment and shared ownership of ad revenue outcomes.
- Partner with data science on ML and AI models to improve ad targeting, pricing, and inventory optimization.
- Mentor and provide technical and strategic guidance to junior analysts.
Requirements
- Bachelor’s degree in a quantitative field.
- 5+ years of experience in a data-intensive analytics role.
- Prior experience in mobile gaming or advertising is a significant advantage.
- Expert-level SQL skills.
- Proficiency in Python or R for data analysis, statistical modeling, and automation.
- Advanced proficiency in Tableau or equivalent BI/dashboarding tools.
- Familiarity with machine learning concepts and AI tools as applied to revenue analytics.
- Self-starter capable of identifying problems, building cases, and driving solutions to completion independently.
- Proven ability to influence and align cross-functional teams.
- Intellectual curiosity and a challenger mindset, unafraid to question assumptions and push for deeper insights.
- Strong project management and prioritization skills in a fast-paced, deadline-driven environment.
- Excellent written, verbal, and visual communication skills.
Skills
- SQL
- Python
- R
- Tableau
- BI/dashboarding tools
- Machine learning concepts
- AI tools
- Data analysis
- Statistical modeling
- Automation
- Revenue analytics
- Project management
- Communication
Location
- Ontario
- California
Work Type
- Regular
- Full-time
Experience Level
- 5+ years of experience in a data-intensive analytics role
Education Level
- Bachelor’s degree in a quantitative field
Salary/Compensations
- Ontario: $96,400 - $130,660 per Year
- California: $118,900 - $150,760 per year
Benefits
- Bonus and/or equity awards
- Eligibility to participate in our 401(K) plan
- Employee Stock Purchase Program
- Medical, dental, vision, and basic life insurance coverage
- 14 paid holidays per calendar year
- Paid vacation time (15 to 25 days) or eligibility for discretionary time off program
- Up to 10 paid sick days per calendar year
- Paid parental and compassionate leave
- Wellbeing programs for mental health and wellness support
- Family planning support through Maven
- Commuter benefits
- Reimbursements for fitness-related expenses
About the Company
- Zynga brings people together through the power of play as a global leader in interactive entertainment and a label of Take-Two Interactive.
- Our games have been downloaded over 6 billion times, connecting players in 175+ countries.
- We offer a diverse game portfolio including FarmVille™, Words With Friends™, Zynga Poker™, and many more.
- Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia.
- Zynga is where fun meets innovation.
Equal Opportunity
- We are proud to be an equal opportunity employer, committed to creating and celebrating diverse thoughts, cultures, and backgrounds.
- Employment is based on substantive ability, objective qualifications, and work ethic, not on protected characteristics.
- We are committed to providing necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments.
- Contact accommodationrequest@zynga.com to request accommodations or for support related to your application.