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About the Role

This role involves leading every facet of a product's journey, from determining positioning and competitive analysis to external communications. You will shape the product and help it grow a consumer base by working with cross-functional teams. You will have the opportunity to work directly with executive marketing managers and team members in Japan and APAC, gaining experience in a fluid environment to create unforgettable moments for creators.

Responsibilities

Drive the go-to-market strategy, plan, and execution for Google's consumer apps in Japan, using research and insights.
Conduct business analytics to support marketing strategy, impact, and measurement.
Work with various stakeholders, including internal cross-functional teams, external agencies, and external partners, communicating proactively and solving problems collaboratively.
Identify and develop marketing operational processes to enhance overall organizational efficiency and effectiveness.

Requirements

Bachelor's degree or equivalent practical experience.
6 years of experience in brand marketing, product marketing, or leading consumer-facing B2C marketing campaigns within the Japan market.
Experience in stakeholder management and working with cross-functional teams.
Ability to communicate fluently in English and Japanese for client relationship management in the region.

Skills

Brand marketing
Product marketing
B2C marketing campaigns
Stakeholder management
Cross-functional team collaboration
English communication
Japanese communication
Project management
Community engagement
Conversion-led campaigns
Technology sector marketing
Entertainment sector marketing
Retail sector marketing
Japanese creator economy understanding
Influencer marketing
Social shopping trends
E-commerce trends
Japanese consumer behavior understanding
Cultural nuances understanding
Local media landscape understanding
Business analytics
Marketing strategy
Marketing operational processes

Location

Japan

Work Type

Full-time

Experience Level

6 years of experience

Education Level

Bachelor's degree

About the Company

At Google, marketing starts with technology and ends with the user, bringing both together in unconventional ways. The job is to demonstrate how Google's products solve the world's problems. Google approaches marketing by changing the game, redefining the medium, making the user the priority, and letting the technology speak for itself.