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About the Role
Williams F1 Team is rebuilding its brand presence, with a focus on digital platforms like the website and app. This role offers hands-on design work, contributing to an evolving brand system and creating impactful digital experiences for fans.
Responsibilities
- Design and refine website, app, and email templates.
- Concept and design launch assets for new app features, product drops, and marketing campaigns.
- Design user experiences across web, app, and fan platforms, producing wireframes, prototypes, and high-fidelity UI designs.
- Translate fan behaviors, data, and testing insights into intuitive, high-performing journeys.
- Partner with product, engineering, and data teams to deliver and iterate on digital experiences.
- Build a body of work that visibly improves the brand's expression on its owned digital surfaces.
- Design high-performing creative for paid and organic channels.
- Develop and iterate creative assets for multichannel performance marketing campaigns.
- Own creative testing cycles (A/B and multivariate testing) to improve engagement and conversion.
- Rapidly iterate assets based on performance signals.
- Develop scalable creative systems and templates for continuous experimentation.
- Build assets that support the full fan journey.
- Collaborate with growth, media, and analytics teams to translate performance data into creative improvement.
- Lead the creative for major activations like special races and custom livery reveals.
- Partner closely with the Fan Growth & Performance team for high-quality assets on fast turnarounds.
- Create content for race and non-race weekend storytelling and digital-to-social loops.
- Contribute to social-led campaigns when unified creative is needed.
- Evolve Williams’ visual identity in collaboration with the Senior Design Manager and creative team.
- Help maintain and improve brand guidelines, motion principles, and component library.
- Champion a fan-first and data-informed mindset.
- Identify opportunities for brand enhancement and propose them.
- Take a brief end-to-end: understand, propose, present, receive feedback, and ship.
- Bridge brand storytelling with performance marketing and product UX.
- Partner with marketing, fan engagement, content producers, photographers, motion designers, and external partners.
- Manage workload across multiple parallel briefs at race week tempo.
Requirements
- 5–7 years of design experience.
- Strong portfolio demonstrating performance-driven creative (paid social, campaigns) and digital product/UX work (web, app).
- Portfolio shows real campaigns and live products, not just unbriefed concepts.
- Strong typographic and layout craft across digital, campaign, and motion-led formats.
- Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma.
- Proven experience designing for paid media and growth-focused environments.
- Strong understanding of creative testing, optimization, and data-informed design.
- Comfortable working across web, app, and campaign formats.
- Collaborative, calm under pressure, opinionated about craft but not precious about feedback.
- Ability to work fast without dropping quality.
- Genuinely care about Formula 1 or are passionate about the sports they engage with.
- Bachelor’s degree in Graphic Design, Digital Media or a related field preferred; portfolio over credentials.
Skills
- Graphic Design
- Digital Media
- UI Design
- UX Design
- Web Design
- App Design
- Email Template Design
- Wireframing
- Prototyping
- High-fidelity UI Design
- Performance Marketing Creative Design
- Paid Media Creative Design
- Organic Media Creative Design
- Social Media Creative Design
- Ecommerce Creative Design
- Campaign Creative Design
- Creative Testing
- A/B Testing
- Multivariate Testing
- Data-informed Design
- Brand Identity Evolution
- Brand Guidelines Maintenance
- Motion Principles
- Component Library Management
- Adobe Creative Suite
- Figma
Location
- United Kingdom
Work Type
- Full-time
- Onsite
Experience Level
- Mid-weight
- Senior
Education Level
- Bachelor's degree in Graphic Design, Digital Media or a related field preferred
About the Company
- Williams has a 50-year history in the FIA Formula 1 World Championship, holding 16 F1 World Championship titles.
- Founded in 1977, the team has won nine Constructors’ Championships and seven Drivers’ Championship trophies.
- The team's mission is to evolve and return to the front of the grid.
Equal Opportunity
- Atlassian Williams F1 Team is an equal opportunity employer that values diversity and inclusion.
- We are happy to discuss reasonable job adjustments.