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About the Role
The Sales Engineer is the frontline representative of CAPS Australia, responsible for engaging with customers to address enquiries, determine appropriate solutions, and sell the company's complete range of products to generate profitable revenue. This role focuses on driving revenue growth by aligning customer needs with technical solutions, bridging the gap between technical products and sales through understanding requirements, delivering technical presentations, and collaborating with sales teams to increase sales and build strong customer relationships.
Responsibilities
- Work collaboratively with the branch team to increase revenue across complete equipment sales, parts sales, wholesale, hire, and service categories.
- Identify and implement improvements to increase customer satisfaction and sales outcomes.
- Manage and respond to enquiries related to spare parts, tools, generators and air and gas compressors via telephone, email, and face to face interactions.
- Prepare and manage quotations in response to customer enquiries and follow through to successful outcome.
- Meet or exceed assigned sales objectives for revenue, gross margins, or other key performance indicators (KPIs).
- Provide responsive support to internal customers across Sales, Parts, and Service functions, including inter-branch collaboration.
- Maintain and strengthen relationships with existing customers to encourage repeat business and loyalty.
- Effectively use customer relationship management (CRM) systems to track leads, manage customer interactions, and analyse sales data.
- Take proactive steps to improve customer experience and modify practices as needed to exceed expectations.
- Ensure all transactions and interactions are documented and comply with internal policies and procedures.
- Achieve Sales Targets: Meet or exceed assigned sales objectives for revenue, margins or other key performance indicators (KPIs).
- Increase Revenue: Drive overall sales revenue growth, measured monthly or annually.
- Generate Leads: Identify and qualify potential customers through various channels, such as prospecting, networking, and online lead generation.
- Customer Acquisition: Successfully convert leads into new customers.
- Customer Retention: Maintain and strengthen relationships with existing customers to encourage repeat business and loyalty.
Requirements
- ‘C’ class driver’s license
Skills
- Time Management: Efficiently managing time and workload to maximise productivity and meet deadlines.
- Results Orientation: Drive to meet or exceed sales targets and customer service goals.
- Customer Focus: Demonstrated commitment to delivering quality service and building customer relationships.
- Initiative: Proactively identify opportunities for improvement and take action to resolve issues without prompting.
- Adaptability
- Communicating
- Customer Focus
- Drive for Results
- Relationship Building
Location
- Sydney
Work Type
- Full-time
About the Company
- CAPS Australia is a company specializing in industrial compressed air and power generation applications.