Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Tailor your resume to this SEO & AEO Manager role.
Rezi rewrites your resume against Campfire's job description. Free.
Tailor your resume to this SEO & AEO Manager role.
Rezi rewrites your resume against Campfire's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the SEO & AEO Manager posting at Campfire — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the SEO & AEO Manager posting at Campfire — free, in seconds.
About the Role
Own both classic search results and AI-generated answers for Campfire, driving qualified organic traffic and pipeline while establishing Campfire as a cited source for AI answer engines. You will define strategy, execute technical and content programs, and establish measurement frameworks.
Responsibilities
- Own the organic strategy and roadmap, including keyword and topic research, site architecture, technical SEO, on-page optimization, internal linking, and a content program tied to pipeline.
- Build the answer-engine optimization (AEO) program by identifying buyer questions for LLMs and AI search, creating and structuring content for retrieval and citation, and tracking share of citation.
- Collaborate with the Content/Storytelling team on search-intent and answer-intent content, ensuring a shared voice and calendar to avoid duplication.
- Work with the Social Media Manager on Reddit and community presence to enhance AEO visibility.
- Manage technical SEO health, including crawlability, Core Web Vitals, structured data, migrations, and site performance, in conjunction with the web owner or agency.
- Develop measurement frameworks for both search surfaces, tracking rankings, organic pipeline, AI-visibility, and reporting on demand drivers.
- Execute digital PR and link-earning programs based on original data, tools, and research.
Requirements
- 7+ years in B2B SEO with demonstrated pipeline impact, including experience building or turning around a program.
- Proficiency with standard SEO tools such as Google Search Console, GA4, Ahrefs or Semrush, and Screaming Frog.
- Comfortable working within a CMS.
- Working understanding of how LLM-based search and answer engines retrieve, rank, and cite sources, with a clear perspective on AEO trends.
- Strong technical SEO fundamentals, capable of writing clear specifications for engineers.
- Content strategy skills, including briefing writers, editing for clarity, and identifying source-worthy content.
- Analytical and structured approach, with the ability to build measurement frameworks before scaling.
- Experience with AI-visibility tracking tools (e.g., Profound, Peec, or custom trackers) is a plus.
- Basic Python or SQL skills for large-scale analysis are a plus.
- Multi-region or international SEO experience is a plus, given ongoing EMEA build-out.
Skills
- B2B SEO
- Pipeline Impact
- Program Development
- Google Search Console
- GA4
- Ahrefs
- Semrush
- Screaming Frog
- CMS
- LLM Search
- Answer Engines
- Technical SEO
- Content Strategy
- Analytical Skills
- Measurement Frameworks
- AI-visibility Tracking
- Python
- SQL
- International SEO
Location
- Remote
Work Type
- Full-time
Experience Level
- 7+ years
About the Company
- Campfire is a next-gen core accounting platform built for modern mid-market finance teams.
- We are replacing outdated systems and manual accounting processes with an AI-native platform.
- Our platform helps finance teams move faster and operate more efficiently.