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About the Role
This role focuses on delivering high-impact publishing strategies for flagship clients, managing campaigns from brief to evaluation, and building relationships with media owners and clients.
Responsibilities
- Interpret client briefs and translate them into innovative, commercially strong publishing campaigns.
- Lead day-to-day media buying, negotiating competitive rates, premium placements, and added value with top-tier publisher partners.
- Utilize UK industry measurement tools to gather audience insights, benchmark rates, and justify investment decisions.
- Act as a reliable day-to-day contact for clients, managing expectations, campaign timelines, and status updates.
- Prepare clear, compelling media plans, rationale decks, and Post-Campaign Analyses.
- Build trusted, collaborative relationships with publisher sales teams.
- Take full ownership of the campaign delivery lifecycle: accurate booking, tracking, Tagging/Ad Serving, and reconcilement.
- Oversee media spend, ensuring zero unbilled media and resolving invoicing queries.
- Guide and mentor Account Executives/Assistants within the Media Investment department.
- Maintain a deep curiosity about the UK publishing landscape, staying ahead of trends.
Requirements
- Experience in a media agency or UK publisher environment.
- Direct experience in publishing/print/digital content media planning and buying.
- Proficiency in UK industry tools (PAMCo, Telmar, Comscore, Choice).
- Proficiency in agency financial booking systems (DDS / MX).
- Advanced knowledge of Excel and PowerPoint.
- Strong understanding of media metrics (CPM, CPT, viewability, reach/frequency).
- Confidence in negotiating media spend.
- Excellent written and verbal communication skills.
- Comfortable presenting ideas to internal leadership and external clients.
- Highly organized with exceptional attention to detail.
- Ability to manage multiple fast-moving campaigns simultaneously.
- Requires individuals to have the right to work in the UK.
Skills
- Publishing
- Media Investment
- Digital Publishing
- Premium Print
- Podcasts
- Brand Partnerships
- Media Buying
- Negotiation
- Audience Insights
- Client Management
- Stakeholder Management
- Financial Management
- Campaign Operations
- Team Mentorship
- Industry Knowledge
- Excel
- PowerPoint
- Communication
- Organization
- Attention to Detail
Location
- London
Work Type
- Hybrid
Experience Level
- Senior
Benefits
- Competitive medical insurance
- Group retirement plans
- Vision insurance
- Dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
About the Company
- WPP is the trusted growth partner for the world’s leading brands.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
- WPP Media helps clients navigate change, capture opportunity, and deliver transformational growth.
- WPP Media is committed to Be Extraordinary, Lead Optimistically, Champion Growth and Development.
- WPP Media employees can leverage the extensive global WPP Media & WPP networks.
- WPP Media fosters an Open environment built on trust and respect.
- WPP Media has a variety of employee resource groups and frequent in-office events.
Equal Opportunity
- WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
- We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.