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About the Role
The ideal Senior Director, Consumer Engagement will choose Coty to shape integrated consumer engagement across iconic beauty brands. This role offers the opportunity to influence national media, retail media, and advocacy strategy at scale.
Responsibilities
- Lead the end-to-end Consumer Engagement strategy across National Media, Retail Media, and Advocacy.
- Own annual planning, forecasting, budget allocation, and investment prioritization across all consumer engagement channels.
- Drive agency governance and performance management across Zenith and the broader Integrated Agency Team.
- Coordinate integrated planning with brand, sales, commercial, finance, advocacy, and retail media partners.
- Build organizational capability while fostering collaboration, accountability, innovation, and measurable business impact.
Requirements
- Significant experience in media, marketing, consumer engagement, or related disciplines.
- Proven leadership experience managing high-performing teams and complex organizations.
- Expertise in integrated media planning across national, retail, and advocacy channels.
- Experience managing large-scale marketing investments, budgets, forecasting, and investment prioritization.
- Strong agency leadership and partnership management experience.
- Experience operating within a consumer goods, beauty, retail, or similarly dynamic industry.
- Strong analytical, financial, and strategic planning skills.
- Demonstrated ability to influence and collaborate with senior stakeholders.
- Collaborative, data-driven, resilient, and passionate about driving business results through integrated consumer engagement.
Location
- New York, NY
Work Type
- Remote (up to 50%)
- Hybrid
Experience Level
- Senior Director
Salary/Compensations
- $190,000 - $230,000
Benefits
- Opportunity to lead integrated consumer engagement strategy across iconic beauty brands.
- Exposure to senior leadership and cross-functional partners across the US Consumer Beauty organization.
- Flexible omni-working environment with meaningful opportunity to shape growth and business impact.
About the Company
- Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care.
- At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness.
- Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day.
- If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.
- Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.
- Join us in making over the world of beauty!
Equal Opportunity
- We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law.
- Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities.
- We strongly believe that cultivating a diverse workplace gives a company strength.
- The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results.
- EOE Minorities/Females/Protected Veterans/Disabled.