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About the Role
Salesforce is seeking a creative and motivated product marketer to drive innovative product marketing for multiple product portfolios. This role involves cross-functional collaboration with marketing, sales, and product teams to develop messaging, positioning, content, events, and enablement, ultimately creating trials, sales pipeline, and new customers.
Responsibilities
- Lead and create the core value proposition and selling points.
- Translate marketing & industry-focused initiatives into actionable programs to fuel sales pipeline, close deals, and deliver growth.
- Operationalize internal marketing communications.
- Develop repeatable, scalable processes to better train sales teams and drive always-on sales plays and programs.
- Build consensus, alignment, and engagement across Campaigns, Creative, Product Marketing, Product Management, Sales, Pricing Strategy, and Customer Success.
- Lead messaging and positioning strategy and execution for target personas in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams.
Requirements
- 5-7+ years of experience in product marketing, industry marketing, or corporate marketing.
- Strong communication skills, both written and verbal.
- Ability to strategize and craft compelling messaging.
- Drive hands-on tactical execution.
- Ability to pick up and lead new projects even in the face of ambiguity.
- Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.).
Skills
- Expertise in Salesforce products and/or other SaaS and B2B technology platforms.
- Eager and passionate to learn and apply evolving AI tools in product marketing deliverables.
- A natural collaborator.
- Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity.
Location
- Remote
Work Type
- Full-time
Experience Level
- Mid-level
Salary/Compensations
- $117,400 - $216,900 annually
Benefits
- Time off programs
- Medical, dental, vision, mental health support
- Paid parental leave
- Life and disability insurance
- 401(k)
- Employee stock purchasing program
About the Company
- Salesforce is the #1 AI CRM, where humans with agents drive customer success together.
- The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
- Agentforce is the future of AI, and you are the future of Salesforce.
Equal Opportunity
- Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment.
- At Salesforce, we believe in equality for all.
- We believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination.
- Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law.
- This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey.
- It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between.
- Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit.
- The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.