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About the Role

This role is part of the central Digital Analytics Team, serving as the enterprise hub for digital measurement, Adobe Analytics, Adobe Target, and Tealium administration. The position offers a unique opportunity to learn and grow within a leading financial services organization.

Responsibilities

Understand and learn the role of digital analytics, including the use of Adobe Analytics.
Maintain and update key statistical reports for the company’s websites.
Respond to ad hoc reporting requests from the internal global marketing community.
Assist in acquiring and analyzing digital marketing data.
Identify gaps in the reporting infrastructure and training content.
Implement new reporting infrastructure, such as Excel scorecards, Adobe Analytics reports, and data exports.
Assist in Tealium iQ/Adobe Analytics tag implementation and data collection, including tool configuration and data validation.
Support the management of Adobe Target for optimization and personalization.
Provide actionable recommendations to marketers for improving websites and digital marketing campaigns.
Support the design of Adobe Analytics tagging frameworks and tag quality assurance.
Act as the primary user management lead for Adobe Analytics, Adobe Target, and Tealium iQ.
Educate business partners on digital analytics and Adobe Analytics.
Serve as a subject matter expert in the use of Adobe Analytics.
Undertake ad hoc projects, potentially including site reviews, internal search optimization, ETL enablement, and data visualization using Tableau.

Requirements

Must be available for a 12-month term from May 2027 to May 2028.
Graduation date must be May 2028 or later.
Minimum of 3 work terms of experience required.
Understanding of web publishing and usability design.
Commanding knowledge of MS Excel or other related software.
Comfortable working with large sets of data.
Able to synthesize data into conclusive findings to optimize site performance.
Strong attention to detail.
Passionate about developing digital marketing, consulting, and data analysis skills.
Strong communication and relationship-building skills.
Self-driven, resourceful individual capable of working with minimal supervision.
Able to meet deadlines and be responsible for assigned projects.
Comfortable networking and approaching colleagues to gather data and complete projects.

Skills

Adobe Analytics
Adobe Target
Tealium iQ
MS Excel
JavaScript
Python
SQL
Digital Marketing
SEO
Social Media
Tableau

Location

Hybrid

Work Type

Temporary Employee
Full-time

Experience Level

Student
New Graduate

Benefits

Friendly, collaborative, and inclusive culture
Environment of continuous learning and improvement

About the Company

Sun Life's Purpose is to help Clients achieve lifetime financial security and live healthier lives.
Values: caring, authentic, bold, inspiring, and impactful.
Recognized as a 2026 Best Workplaces in Canada by Great Place to Work® Canada.

Equal Opportunity

Diversity and inclusion are at the core of Sun Life's values.
A diverse workforce with wide perspectives and creative ideas benefits Clients, communities, and colleagues.
Applications are welcomed from qualified individuals from all backgrounds.
Persons with disabilities who need accommodation in the application process, or those needing job postings in an alternative format, may e-mail a request to thebrightside@sunlife.com.