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About the Role
We’re building experiences that wow our customers – and that starts with bold, curious people who want to do work that matters. If you’re hungry to grow, excited by impact and ready for a challenge that will supercharge your career, this could be your moment.
Responsibilities
- Outline and lead the activation strategy and performance of your portfolio and implement the global sponsorship strategy
- Regularly monitor, review and report on the performance of the partnerships and ensure that it is delivering against the overall business objectives
- Assist in the negotiation and contractual processes of partnership and sponsorship deals
- Make recommendations on new commercial opportunities as well as exit plans, where appropriate
- Ensure sponsorship and marketing activities are compliant and follow external and internal legal and marketing regulations
- Manage Account Leads to complete the day-to-day operational requirements; from campaign management to execution and reporting- ensuring all rights are delivered, activated and tracked
- Proactively develop the skill sets of the team members to take full ownership of their portfolio
- Work with wider Brand, Digital & Country teams to identify new ways to integrate and maximise our partnerships rights
- Present sponsorship activations and campaign reports internally at a mid and senior level
- Manage the day-to-day relationships with agencies and suppliers across your portfolio, to ensure campaigns are executed and delivered against KPIs
- Develop long-term strategic relationships with sponsors and partners, as well as internal stakeholders
- Maintain strong understanding of the ever-changing landscape across your portfolio, with an in-depth understanding of competitor activity across the global sponsorship landscape
- Ensure the activation strategy is delivered within budget and continuously look for efficiencies. Manage day-to-day budget operations across your team and portfolio, including SOWs, POs and Invoices
- Maintain and apply knowledge of sports betting markets, including betting products, and emerging industry trends, to support informed decision-making, ensure regulatory compliance, and drive commercial performance through our partnerships
Requirements
- Demonstrate strategic ability and commercial thinking
- Analytic competency to review all existing and new sponsorships
- Previous relevant experience within brand marketing and sponsorship leveraging, preferably within the betting and/or football industries
- Strong experience and competency in all marketing disciplines (ATL, BTL, Digital, Experiential, Media, Social)
- Excellent communication, negotiation and influencing skills. Proven experience of working with multiple stakeholders internally and externally
- Strong experience in delivering & devising multi-platform branding & engagement activation strategies
- Devising & pitching activation strategies for consumer campaigns and events
- Demonstrable ability to overcome obstacles and be proactive in finding creative solutions
- Excellent organisational skills and attention to detail
- Previous Leadership experience
Skills
- Knowledge of sports betting markets, including odds, betting types and market trends
- Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
- Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
- Adaptability
- Ownership and accountability
- Attention to detail
- Resilience
- Team orientation
- Integrity
- Innovation
Benefits
- Supergrowth is real here. Our learning and development programmes give you the tools, training and opportunities to level up fast.
- Your progress matters. Our Performance tool ensures you get meaningful feedback to support your development and superdrive your career.
- Support that has your back. Our Employee Assistance Programme offers resources for you and your family.
- Vitality Health Care
- Unum Dental
- Life Assurance & Income Protection
- Tusker car scheme
- Cycle to Work
- Retail discounts
About the Company
- We’re Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands, including Betway and Jackpot City. We’re a powerhouse built on decades of expertise and we’re changing the game for good. Our mission is to give our customers a superclass entertainment experience.