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About the Role
The Copywriter crafts clear, persuasive, on-brand copy that brings Nicola Wealth’s brand and campaigns to life across channels. Working within the Creative Department, the role turns briefs into compelling headlines, campaign copy, web and social content, and long-form pieces always in Nicola Wealth’s voice and aligned to the content model and brand framework. The role places particular emphasis on writing with credibility, clarity and trust for sophisticated, high-net-worth audiences and the advisors who serve them.
Responsibilities
- Write clear, persuasive, original copy for brand and marketing campaigns across channels — headlines, taglines, ads, landing pages, emails and scripts in Nicola Wealth’s voice.
- Produce a range of content — web pages, blog and thought-leadership pieces, podcasts, social posts, brochures and client-facing materials — aligned to the content model and content strategy.
- Partner with Creative Directors and designers to develop creative concepts from brief to finished execution, contributing ideas as well as words.
- Apply and help safeguard Nicola Wealth’s brand voice, tone and messaging framework so every piece is consistent and on-brand.
- Edit and proofread your own and others’ copy for clarity, accuracy, grammar and brand consistency, maintaining a high quality bar.
- Translate complex private wealth, investment and planning topics into clear, credible and compliant language for high-net-worth clients, prospects and advisors.
- Work from creative briefs with Brand Marketing, campaign owners and subject-matter experts, managing feedback and revisions across multiple projects and deadlines.
- Ensure copy meets regulatory, compliance and disclosure requirements for financial services, partnering with Compliance on reviews and approvals.
Requirements
- A minimum of 4 years of copywriting experience in marketing, advertising, agency or in-house creative environments.
- Experience writing for Private Wealth, wealth management or financial services is required, with the ability to write credibly for high-net-worth audiences.
- Demonstrated ability to adapt voice and tone across channels; web, advertising formats, email, print and long-form.
- Experience working from creative briefs and collaborating with designers, creative directors and subject-matter experts.
- Strong organization and time-management skills, with the ability to manage multiple projects and competing deadlines.
Skills
- Exceptional writing, editing and proofreading skills, with a strong portfolio of brand, campaign and content copy.
- Familiarity with financial services compliance, disclosure and regulatory considerations in marketing copy is an asset.
Location
- Vancouver
- Toronto
Work Type
- Hybrid
Experience Level
- 4+ years of copywriting experience
Education Level
- Bachelor’s degree in English, Journalism, Communications, Marketing or a related field, or equivalent experience
Salary/Compensations
- $70,000 - $85,000
Benefits
- Competitive performance bonus
- RRSP contribution
- Participation in profit-sharing program
- Profit sharing and benefit programs on day one
- Opportunity to participate in share ownership program
About the Company
- Sophisticated financial planning, diversified private investment funds and their exceptional performance, 98% client retention rate and award-winning culture position us as a national leader in wealth management.
- Recognized as a Best Managed Company and one of Canada’s Top Employers.
- Dedicated to upholding firm’s values through significant growth.
- By bringing together smart, dedicated and supportive colleagues from diverse backgrounds, we deliver extraordinary client service in a values-driven work environment.
- Collaboration, creativity and entrepreneurial spirit provide the opportunity to make a real impact and build a rewarding career.
- Passionate about our business, our culture and investing deeply in your growth and development to build for the future.
Equal Opportunity
- We are an inclusive, equal opportunity employer.
- It is our priority to remove barriers to provide equal access to employment.
- Should you require reasonable accommodation during the recruitment process please contact us at accessibility@nicolawealth.com and we will work with you to meet your needs. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Nicola Wealth policies.