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About the Role
Hatz AI is building an AI-native platform for Managed Service Providers and small businesses. We are seeking a Senior User Researcher to join our design team and contribute to the full product lifecycle, from discovery to launch. This role is ideal for a designer who excels at making complex technical products user-friendly and approachable.
Responsibilities
- Lead research for major projects, defining critical questions before design and engineering commit to a direction.
- Support designer-led user testing by shaping test plans, reviewing discussion guides, and assisting with participant recruitment.
- Build and manage a customer research database to serve as a central source of truth for insights.
- Define and maintain user personas, differentiating between MSP operators and end-users, and update them as the company expands.
- Partner with design on testing plans and build a research database for go-to-market teams.
- Present findings and defend prioritization decisions to stakeholders at all levels.
Requirements
- 5+ years of user research experience in B2B or SaaS products.
- Portfolio or writing sample demonstrating how research influenced roadmap decisions.
- Proficiency in end-to-end research ownership, including recruiting, moderating, synthesizing, and presenting, without dedicated research ops support.
- Experience building a research practice or repository from scratch.
- Strong synthesis and storytelling skills to translate data into actionable insights.
- Comfortable partnering directly with design and go-to-market teams.
- Clear and confident communication skills.
- Startup experience, including setting priorities and adapting to evolving market understanding.
- Experience researching technical or AI-powered products.
- Familiarity with the MSP, IT services, or SMB software space, or with two-sided customer models.
- Experience working with forward-deployed or customer engineering teams, or translating high-touch engagements into research inputs.
- Comfort with feedback management tools like Canny and identifying deeper patterns from feature requests.
- Experience defining or validating user personas for a company still identifying its primary customer.
Skills
- User Research
- B2B
- SaaS
- Recruiting
- Moderating
- Synthesizing
- Presenting
- Storytelling
- Communication
- Startup Experience
- AI Products Research
- MSP Software
- SMB Software
- Feedback Management Tools
Location
- NYC
Work Type
- Hybrid
Experience Level
- Senior
- 5+ years
Salary/Compensations
- 145k-200k
Benefits
- Competitive salary and equity
- Comprehensive health, dental, and vision insurance
- Life and disability insurance
- 401(k) with match
- Unlimited paid vacation
- Opportunities for professional development and career growth
- Collaborative and inclusive work environment
About the Company
- Hatz AI is building the AI-native platform purpose-built for Managed Service Providers and the small businesses they serve.
Equal Opportunity
- Hatz AI is proud to be an equal opportunity employer. We are committed to building a diverse, inclusive team and welcome applicants of all backgrounds, identities, and experiences. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. We believe that diverse perspectives make for better products and a stronger company — and we're actively working to build a team that reflects that belief.