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About the Role

Drive Fieldwire's growth, focusing on enterprise customers and large construction companies. This role bridges product, sales, customer success, and marketing to develop positioning, messaging, go-to-market strategies, sales enablement, and thought leadership programs.

Responsibilities

Lead global go-to-market strategy and execution for new product launches, feature releases, integrations, and platform initiatives.
Develop messaging, positioning, and value propositions tailored to enterprise construction customers.
Build launch plans that drive awareness, adoption, and revenue growth.
Develop deep expertise in the North American construction technology landscape.
Monitor competitive trends and emerging technologies, including AI, BIM, project management, and field productivity solutions.
Conduct customer research, interviews, surveys, and win/loss analysis to uncover market opportunities.
Create sales presentations, battlecards, customer-facing assets, and training materials.
Support enterprise sales cycles through customer presentations, webinars, and marketing campaigns.
Equip sales teams with clear messaging and competitive differentiation.
Develop compelling content across blogs, webinars, whitepapers, videos, case studies, events, and digital campaigns.
Partner with customers to showcase success stories and measurable business outcomes.
Position Fieldwire as a trusted voice in construction technology, AI, BIM, and field productivity.
Partner with Product, Sales, Customer Success, Demand Generation, and Field Marketing teams to align priorities and drive business outcomes.
Act as the voice of the customer across the organization.

Requirements

3-5+ years of experience in Product Marketing, Product Management, Solutions Marketing, or related roles.
Bachelor's degree required; MBA preferred.
Experience marketing enterprise SaaS products.
Construction technology experience strongly preferred (Field Management, Project Management, BIM, ERP, Scheduling, Document Management, AI, or related solutions).
Demonstrated success launching products and driving adoption in enterprise markets.
Strong executive communication and presentation skills.
Ability to create compelling narratives for technical and business audiences.
Experience supporting enterprise sales organizations.
Comfortable working in a fast-paced, highly collaborative environment.
Experience working with General Contractors, Specialty Contractors, Owners, or Construction Technology providers.
Familiarity with construction project management platforms.
Experience bringing AI-powered products to market.
Public speaking and industry event experience.

Skills

Product Marketing
Product Management
Solutions Marketing
Enterprise SaaS Marketing
Construction Technology
Go-to-Market Strategy
Messaging and Positioning
Sales Enablement
Content Creation
Thought Leadership
Cross-Functional Collaboration
Executive Communication
Presentation Skills
Narrative Creation
AI
BIM
Project Management
Field Productivity Solutions

Location

San Francisco, California

Work Type

Hybrid

Experience Level

3-5+ years

Education Level

Bachelor's degree
MBA preferred

Salary/Compensations

$130,000.00 - $160,000.00
Corporate bonus up to 30%

About the Company

Fieldwire is the field-first construction platform for less busywork and more building.
Trusted on 4M+ projects worldwide, Fieldwire by Hilti gives crews reliable access to plans, tasks, and updates on one simple platform.
It unites the field and office around a single, transparent source of truth, keeping teams aligned from start to finish.
Designed for easy adoption, crews gain real-time visibility into progress, clear ownership of work, and the context to make confident decisions.
As part of the Hilti Group, Fieldwire combines deep construction expertise with modern digital innovation to deliver better outcomes on every job.

Equal Opportunity

Fieldwire is proud to be an Equal Opportunity Employer.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status or any other characteristic protected by law.