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About the Role
Paychex is revolutionizing workforce management with an integrated HCM platform, combining innovative technology, data-driven insights, AI, and human expertise. As Paychex and Paycor unite, we aim to empower organizations to work smarter, support their employees, and achieve superior business outcomes. Join us to drive innovation, enhance client experiences, and shape the future of work.
Responsibilities
- Own continuous market sensing, including industry trends, regulatory changes, competitive movements, and win/loss analysis, to inform product roadmap prioritization.
- Define, maintain, and promote the Ideal Customer Profile (ICP), buyer personas, and customer journey maps.
- Lead voice-of-customer research programs, including interviews and advisory boards.
- Own the monetization strategy, including pricing models, packaging, bundling, and willingness-to-pay analysis.
- Develop and manage portfolio-level and product-level positioning and messaging architecture.
- Translate product capabilities into customer benefits and quantified business outcomes.
- Orchestrate product launches, including go-to-market plans and cross-functional readiness.
- Manage post-sale commercial narratives, including activation, adoption, cross-sell, and retention strategies.
- Build and lead a high-performing product marketing team, defining job architecture and developing talent.
- Represent the market perspective to executive leadership and establish key interlocks for function operation.
- Define and report on business outcome metrics for the product marketing function.
Requirements
- Bachelor's Degree in Marketing, Business Administration, Economics, Communications, or related field.
- 12+ years of experience in product marketing, product management, or commercial strategy within B2B technology, SaaS, or business services, with multi-product portfolio responsibility.
- 5+ years of experience leading a product marketing team, including people leaders, with hiring and development accountability.
- 3+ years of direct ownership of pricing, packaging, or monetization strategy with measurable revenue or margin accountability.
- 3+ years of experience influencing product roadmap decisions using market, buyer, and competitive evidence in a matrixed organization.
- 3+ years of experience in HCM, payroll, HR technology, benefits, insurance, or financial services serving small and mid-sized businesses.
- Proven experience transforming a product marketing function from execution-oriented to strategic and market-facing.
Skills
- Market sensing and synthesis
- Customer and buyer insight
- Commercial and monetization acumen
- Narrative and message craft
- Go-to-market orchestration
- Influence without authority
- Executive communication
- Analytical rigor and measurement
- Organizational leadership and talent development
- Decisiveness under ambiguity
Location
- Remote
Work Type
- Full-time
Experience Level
- 12+ years
Education Level
- Bachelor's Degree
- MBA or related advanced degree (Preferred)
Salary/Compensations
- $240,000 - $290,000 annually
Benefits
- Medical coverage
- Virtual wellness classes
- Tuition reimbursement
- 401(k) with employer match
- Adoption assistance
- Financial assistance
- Paid time off
- Company holidays
- Culture days
- Work-life balance programs
- Training and development programs
- Paid time off for volunteerism
About the Company
- Paychex is revolutionizing workforce management with an integrated HCM platform, combining innovative technology, data-driven insights, AI, and human expertise.
- As Paychex and Paycor come together, we aim to empower organizations to work smarter, support their employees, and achieve superior business outcomes.
- Join us to drive innovation, enhance client experiences, and shape the future of work.
- At Paychex, you'll have the opportunity to grow your career, make a meaningful impact, and be part of something bigger as One Paychex.
Equal Opportunity
- Paychex is an equal opportunity employer.
- We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit.
- We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.