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About the Role
The Senior Product Manager serves as the strategic owner of Ferring Korea's Reproductive Medicine & Maternal Health portfolio, accountable for setting direction, prioritizing investments, and delivering sustainable business impact. The role leads integrated brand planning, portfolio growth, A&P management, omnichannel strategy, performance analytics, launches, and cross-functional execution to maximize the long-term value of the portfolio.
Responsibilities
- Own the development and execution of integrated strategic and tactical brand plans to achieve business objectives and drive sustainable growth across the Reproductive Medicine & Maternal Health portfolio.
- Lead product launches, lifecycle management, and portfolio growth initiatives from strategy through execution.
- Leverage market research, customer insights, competitive intelligence, CRM data, and marketing analytics to identify opportunities, assess risks, and optimize brand performance.
- Lead KOL, HCP, patient organization, advisory board, and congress engagement strategies in alignment with brand priorities.
- Lead cross-functional brand teams across Medical, Sales, Market Access, Regulatory, and other relevant functions to ensure aligned decisions and integrated execution.
- Own brand-level A&P planning and management, ensuring disciplined resource allocation, budget control, and ROI optimization.
- Own brand forecasts and relevant IBP inputs, monitor performance against KPIs, and recommend timely corrective actions.
- Ensure all marketing activities comply with internal policies and external regulatory requirements.
Requirements
- Bachelor's degree in Business, Marketing, Life Sciences, or a related field.
- 5-7 years of experience in pharmaceutical marketing is preferred, including 1-2 years in Reproductive Medicine & Maternal Health or a related therapeutic area.
- Prior experience in a multinational pharmaceutical company is preferred but not required.
- Demonstrated success in developing and implementing strategic brand plans.
- Strong cross-functional leadership, project management, and influencing skills.
- Excellent communication, presentation, and interpersonal skills.
- Ability to work in a fast-paced, dynamic, and matrixed environment.
- Proficiency in English (both written and spoken).
Skills
- Strategic Thinking
- Deliver Results
- Data-Driven Decision Making
- Communicate and Influence
- Cross-Functional Leadership
- Plan and Prioritize
- Adaptability and Learning Agility
Location
- Ferring Korea
Experience Level
- 5-7 years of experience in pharmaceutical marketing
- 1-2 years in Reproductive Medicine & Maternal Health or a related therapeutic area
Education Level
- Bachelor's degree in Business, Marketing, Life Sciences, or a related field
About the Company
- Own the end-to-end strategy, performance, and long-term value creation of the Reproductive Medicine & Maternal Health portfolio, including Rekovelle, Menopur, and Lutinus.
- Shape portfolio priorities and investment choices by translating market, customer, competitive, and performance insights into integrated brand plans and growth initiatives.
- Drive strategic impact through cross-functional leadership across Medical, Sales, Market Access, Regulatory, and other relevant functions.
- Own A&P allocation, forecasts, KPIs, and ROI, with accountability for portfolio performance and timely corrective action.
- Lead KOL and congress engagement, omnichannel initiatives, product launches, and lifecycle management in compliance with company policies and local requirements.