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About the Role
This role is responsible for creating meaningful business impact through motorsports in Japan by developing partnerships, delivering activations, and bringing world-class global properties to life in the local market. You will drive the development and execution of Red Bull's motorsports strategy in Japan, working across automotive, motorcycle, drifting, and broader motorsports communities.
Responsibilities
- Develop and execute Japan's motorsports marketing strategy.
- Identify opportunities to connect local motorsports communities with Red Bull's global assets.
- Build relationships with automotive manufacturers, racing teams, federations, event organizers, and key industry stakeholders.
- Support business growth through motorsports partnerships and activations.
- Lead end-to-end planning and execution of motorsports-related campaigns and events.
- Manage multiple projects simultaneously across different stakeholders.
- Coordinate local and global motorsports initiatives including Formula 1, MotoGP, WRC, drifting, and automotive culture projects.
- Ensure projects are delivered on time, on budget, and to Red Bull's quality standards.
- Build and maintain relationships across Japan's motorsports ecosystem.
- Negotiate and manage contracts, partnership agreements, and budgets.
- Identify opportunities to leverage Red Bull athletes, teams, and global properties in the Japanese market.
- Work closely with Sales, Brand Marketing, Communications, Media Network, Procurement, Finance, Legal, and global motorsports teams.
- Coordinate internal and external partners to deliver impactful activations.
- Act as a key connector between local opportunities and global resources.
- Contribute to compelling motorsports content and activation ideas.
- Support storytelling initiatives that strengthen Red Bull's credibility and relevance within Japanese motorsports culture.
Requirements
- Minimum of 5 years' experience in project management, event marketing, sponsorship, brand marketing, sports marketing, or partnership management.
- Experience managing budgets, contracts, and external stakeholders.
- Ability to coordinate complex projects involving multiple teams and partners.
Skills
- Deep interest in motorsports and strong knowledge of the Japanese motorsports landscape.
- Strong communication and relationship-building skills.
- Native level Japanese language skills.
- Business level English communication skills.
Location
- 106-0032 Tokyo, Minato-ku, Roppongi 7-7-7 Tri-Seven Roppongi 12F
Work Type
- Permanent
- Hybrid (up to 40% remote work allowed)
- Full-time
Experience Level
- Minimum of 5 years' experience
Salary/Compensations
- Salary determined by experience and skills
- Bonus determined by individual performance
Benefits
- Retirement program (Defined Contribution Plan, 6.5% of monthly base salary)
- Group life insurance
- Group medical insurance
- Long-term disability insurance (income security)
- Benefit one
- Maximum of 20 days of annual leave right after entering the company (it differs depending on joining month)
- Staff discount for Red Bull and AlphaTauri apparel purchased on RB's online store.
About the Company
- At Red Bull, we don't simply sponsor motorsports. We create culture, build communities, and connect local scenes with global platforms.