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About the Role
Stripe is a financial infrastructure platform for businesses. The Partner Marketing team extends Stripe’s marketing reach by educating, engaging, and enabling partners globally to build market awareness and generate demand for their Stripe solutions and services. This role leads the Global Scale Partner Marketing strategy and team, defining the scaled operating model and partner marketing investment model.
Responsibilities
- Set and communicate a clear vision, strategy, and operating model for the newly created scale partner marketing organization.
- Lead the development of to-partner value propositions, an editorial calendar, and omnichannel tactics.
- Lead partner strategy for Stripe’s flagship event Sessions, Stripe Tour, tier one industry events, and develop and lead a Partner Advisory Board program.
- Lead the development of a global online and regional event engine for consistency and efficiency.
- Lead the development of Partner co-marketing materials aligned to the Stripe campaign roadmap.
- Develop the partner journey by partner type and tier across the partner lifecycle.
- Develop, implement, and manage a MDF program and incentives.
- Create a partner benefits program leveraging funds matched by Stripe.
- Manage, coach, and develop a high-performing team of partner marketers.
- Build strong senior relationships across stakeholder teams and resolve cross-functional tradeoffs.
- Establish rigorous measurement and learning practices for partner marketing.
- Synthesize performance across marketing engines to identify key drivers and share insights.
Requirements
- 15+ years of relevant B2B partner marketing experience.
- 5+ years of direct people management experience, including managing managers and building teams of 5+ people.
- Experience working as part of a global marketing team with execution across different regions.
- Proven ability to influence and guide partner's marketing leadership team.
- Strong written and verbal communication skills demonstrating leadership capabilities.
- Experience shaping value proposition and messaging framework.
- Demonstrated experience in measuring and improving the ROI of marketing investments.
- Deep understanding of the user journey through and with a partner channel and funnel, sales cycle, and product lifecycle.
- Superb organization and project management skills.
- Capacity to manage multiple complex projects simultaneously.
- Experience in managing distributed teams across different timezones.
- Excellent analytical skills and ability to craft actionable insights from complex data.
Skills
- B2B partner marketing
- People management
- Global marketing
- Cross-functional collaboration
- Value proposition shaping
- Messaging framework development
- Marketing ROI measurement
- Partner channel and funnel understanding
- Sales cycle understanding
- Product lifecycle understanding
- Project management
- Analytical skills
Location
- Global
Work Type
- Full-time
Experience Level
- 15+ years of relevant B2B partner marketing experience
- 5+ years of direct people management experience
About the Company
- Stripe is a financial infrastructure platform for businesses.
- Millions of companies use Stripe to accept payments, grow revenue, and accelerate new business opportunities.
- Stripe’s mission is to increase the GDP of the internet.