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About the Role
Peregrine is seeking a founding product marketer to establish and build the commercial marketing foundation for its AI-enabled platform as it expands into the private sector. This role involves deep customer discovery, rapid positioning iteration, and translating proven public sector deployments into compelling commercial messaging.
Responsibilities
- Run customer discovery with prospects and early customers in target industries.
- Build commercial positioning and messaging from the ground up.
- Translate proven public sector deployments into evidence commercial buyers accept.
- Articulate how Peregrine earns trust: auditability, access controls, and accountable AI.
- Test messaging in live deals and refine it through win-loss reviews and buyer research.
- Arm the pod with first-call narratives, demo storylines, competitive intelligence, and objection handling.
- Build market expertise quickly, including understanding incumbents, analyst opinions, and buying processes.
- Establish feedback loops from sales calls, demos, and lost deals into positioning and product direction.
- Package deployment proof into commercial-ready evidence such as case studies, references, and outcome data.
- Codify repeatable motions like messaging frameworks, enablement assets, and GTM foundations as product-market fit emerges.
Requirements
- Authorship that changed an outcome: a positioning document that moved a deal, a roadmap decision, or a market entry call.
- Technical fluency to explain and defend data integration, data modeling, and AI on sensitive data.
- 7+ years in product marketing or adjacent go-to-market roles.
- Experience taking a product into a new market, launching a new product, or building in an early-stage environment.
- Discovery craft: ability to ask the right questions, understand unspoken needs, and translate qualitative input into strategic direction.
- Range across the full product marketing stack: positioning, deal support, enablement, and campaign execution.
- Comfort treating an unmapped market as a research problem with a deadline.
- Judgment to differentiate between industries where Peregrine is transformational versus a nice-to-have.
- Judgment on when a claim is proven versus promising, working alongside technical field teams.
- Adept at operating across technical depth for evaluators and plain language for operators.
- Ability to make the commercial case yourself in a first call with a skeptical buyer.
- Ability to ensure the pod adopts your positioning unprompted.
- Ability to end vertical discovery with documented pursue-or-pass decisions grounded in research.
- Ability to ensure commercial claims survive procurement, security review, and legal.
- Ability to make deployment proof commercial-ready for pod use.
- Ability to be pulled into deals early and gain access to public safety teams' deployment proof.
Skills
- Product Marketing
- Go-to-Market Strategy
- Customer Discovery
- Positioning
- Messaging
- Competitive Intelligence
- Sales Enablement
- Market Research
- Data Integration
- Data Modeling
- AI
- Technical Fluency
- Qualitative Analysis
- Quantitative Analysis
- Communication
Location
- Remote
Work Type
- Full-time
Experience Level
- 7+ years
Salary/Compensations
- $200,000—$240,000 USD
Benefits
- Equity (if applicable)
- Bonus (if applicable)
About the Company
- Peregrine helps public safety organizations, state and local governments, federal agencies, and private-sector institutions address society’s challenges with unprecedented speed and accuracy.
- Our AI-enabled platform turns siloed and disconnected data into operational intelligence — instantly surfacing mission-critical information to empower better, faster decisions that improve outcomes at every touchpoint.
- Peregrine supports hundreds of customers across 30+ states and two countries, serving more than 125 million people.
- The company is expanding into the enterprise and internationally.
Equal Opportunity
- Peregrine Technologies is committed to creating an inclusive environment for all employees.
- We celebrate diversity and are a proud equal opportunity employer.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.