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About the Role
The New York Times is seeking a temporary social media editor with strong writing skills, sharp strategic instincts, an eye for visuals, and a love of food to join their interdisciplinary, fast-growing team through the end of the year. This role will be responsible for managing the Facebook account, building and publishing engaging content, and driving traffic to NYT Cooking.
Responsibilities
- Build, schedule, and publish a high volume of daily content on Facebook.
- Write sharp, engaging captions and on-screen text, workshopping headlines and copy with editors.
- Select, crop, and optimize food photography for Facebook feeds, adding text, graphics, and layout elements using design platforms like Figma.
- Publish daily vertical videos on Facebook Reels to drive reach, engagements, and referrals.
- Foster community by actively engaging with followers in Facebook comments and translating conversations into actionable content and product ideas.
- Actively participate in regular Facebook promo meetings, brainstorming creative ways to visually package and promote upcoming recipes, articles, videos, and seasonal tentpoles.
- Work towards traffic and engagement goals on the Facebook account, using analytics to make informed decisions.
- Interpret data and signals to determine the right content for specific audiences and times.
- Track engagement rates, growth statistics, reader responses, and other metrics, communicating them to the editorial team with actionable takeaways.
- Collaborate with social editors of other NYT Facebook accounts to find opportunities to reach new audiences and drive traffic back to the site.
- Demonstrate support and understanding of journalistic independence and the company's mission.
Requirements
- 3+ years of experience working as a social editor or manager for a brand or publication, with direct experience running high-follower Facebook accounts.
- Exceptional editorial judgment and copywriting skills, with the ability to write clearly, concisely, and in a distinct, engaging voice.
- Hands-on experience with social scheduling platforms, graphic design platforms like Figma, database platforms like AirTable, and digital analytics software like Facebook Insights, Dash Social, ManyChat, NewsWhip, and Google Analytics.
- A strategic mind with a bend towards testing and iterating to find what resonates with various audiences.
- Functional cooking knowledge or culinary experience, and a love of cooking and recipes.
- A commitment to collaboration and collegiality.
- Willingness to learn new skills and pitch in when needed to accomplish the goals of a small team.
- A deep passion for food, cooking, and the mission of The New York Times.
Skills
- Social media editing
- Social media management
- Facebook account management
- Content creation
- Copywriting
- Visuals
- Food photography optimization
- Graphic design (Figma)
- Video publishing (Facebook Reels)
- Community engagement
- Data analysis (Facebook Insights, Google Analytics)
- Collaboration
Location
- New York City
Work Type
- Temporary
- In-office (four days/week)
- Hybrid (some flexibility for remote work)
Experience Level
- 3+ years
Salary/Compensations
- $62.61—$63.19 USD
Benefits
- Variable pay (annual bonus, restricted stock)
- Medical benefits
- Dental benefits
- Vision benefits
- Flexible Spending Accounts (F.S.A.s)
- Company-matching 401(k) plan
- Employee stock purchase plan
- Paid vacation
- Paid sick days
- Paid parental leave
- Tuition reimbursement
- Professional development programs
About the Company
- The mission of The New York Times is to seek the truth and help people understand the world.
- Independent journalism is at the heart of all they do.
- They have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries.
- They focus deeply on how readers will experience their journalism, from print to audio to a world-class digital and app destination.
- Their business strategy centers on making journalism so good that it's worth paying for.
- The New York Times Company is committed to being the world’s best source of independent, reliable, and quality journalism.
- They embrace a diverse workforce that has a broad range of backgrounds and experiences across their ranks, at all levels of the organization.
Equal Opportunity
- The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law.
- All applications will receive consideration for employment without regard to legally protected characteristics.
- The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
- The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws.
- Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com.