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About the Role
As our Marketing Manager, you will drive brand growth, revenue campaigns, and media presence by owning digital marketing strategy across our multi-brand portfolio and serving as the primary voice for press, media, and creators.
Responsibilities
- Launch end-to-end campaigns across high-visibility brands, historic property activations, tour rollouts, e-commerce gear drops, and app initiatives.
- Oversee paid ad strategy (Meta, TikTok, Google, Reddit) and partner with SEO/content leads to maintain top rankings.
- Serve as the primary press contact, writing press releases, pitching journalists, handling media inquiries, and managing brand statements.
- Build relationships with travel influencers, content creators, and local tourism boards for sponsored visits and cross-promotional campaigns.
- Guide social media managers, creative leads, and VAs to ensure timely campaign asset delivery and KPI achievement.
Requirements
- Hands-on familiarity with ad platforms (Meta, TikTok, Google), social trends, conversion funnels, and modern SEO basics.
- Ability to seamlessly shift between drafting press releases, pitching journalists, and editing landing page copy.
- Willingness to cold-pitch journalists, creators, and partners to secure earned media.
- Ability to remain calm, diplomatic, and clear-headed when navigating media inquiries, public statements, or delicate brand communications.
- Comfortable guiding remote teammates, creative freelancers, and VAs to keep multi-brand projects on schedule.
Skills
- Digital marketing strategy
- Paid advertising (Meta, TikTok, Google, Reddit)
- SEO
- Content creation
- Press relations
- Media communications
- Influencer marketing
- Social media management
- Project management
- Copywriting
- Storytelling
Location
- Remote (US-Based Only)
Work Type
- Full-Time
- Remote
Salary/Compensations
- $25.00 / hour
About the Company
- US Ghost Adventures manages unique experiences, iconic historic properties, and lifestyle brands nationwide.
- The company operates famous haunted locations, ghost tours, pub crawls, e-commerce, and mobile app initiatives.
- It is a fast-growing, creative team focused on national media strategy, property launches, and campaign vision.
- The company culture values travel, pop culture, storytelling, and building hype around brands.