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About the Role
The Social Media Manager will be part of a growing team of communications professionals, producing and communicating meaningful, relevant, and impactful work. This role is a hands-on communications strategist motivated by the opportunity to activate and care for online communities that are informed, engaged, and empowered by Mellon and the work we support. Digital tools and social media are primary channels for bringing the Foundation's mission and message to broader audiences.
Responsibilities
- Conceive, organize, develop, and publish compelling copy, photos, and other creative content.
- Ensure all published content is factual, error-free, and aligned with an editorial plan, adhering to the established tone and voice.
- Maintain awareness of best practices for digital accessibility and update content accordingly.
- Identify and drive new strategies to build Mellon’s profile.
- Create meaningful exchanges with online audiences to ensure brand value consistency.
- Identify and cultivate influencer partners to drive content reach and discover new growth areas.
- Recommend new handles to follow and engagement opportunities.
- Collaborate with digital agencies on cross-platform paid campaigns.
- Create and maintain instruments for tracking metrics across digital platforms, including social media channels, paid digital advertising campaigns, and the website.
- Monitor sentiment and social listening tools to report on topics and trends of importance to Mellon.
Requirements
- A bachelor’s degree or similar combination of relevant education and experience.
- A minimum of 5 years of relevant professional experience with responsibilities including social media management, digital engagement, marketing, and writing for the web.
- Work experience in an environment with a cross-functional team, clients, or multiple stakeholders.
- Evidence of strategic and creative thinking about building audiences for brands.
- Demonstrated ability to write compelling, error-free copy on tight deadlines.
- Demonstrated understanding of graphics and design on the web.
- Demonstrated ability to compile and maintain nuanced reporting and analysis of digital properties.
- Impeccable attention to detail.
- Excellent interpersonal and verbal communication skills.
- Ability to work under deadlines, to organize information, and to handle multiple assigned tasks efficiently.
- Experience using project management platforms.
- Experience in photography and Photoshop.
- Experience in video and basic graphics editing.
- Understanding of basic SEO and metadata best practices.
- Proficiency on a Mac platform.
- Multilingual fluency (orally and in writing) is a plus.
Skills
- Social media management
- Digital engagement
- Marketing
- Writing for the web
- Strategic thinking
- Creative thinking
- Audience building
- Compelling copywriting
- Web graphics and design
- Reporting and analysis of digital properties
- Interpersonal communication
- Verbal communication
- Project management platforms
- Photography
- Photoshop
- Video editing
- Basic graphics editing
- SEO
- Metadata best practices
- Mac platform proficiency
Location
- Manhattan
Work Type
- Hybrid
Experience Level
- 5 years of relevant professional experience
Education Level
- Bachelor's degree or equivalent experience
Salary/Compensations
- $140,000 - $150,000
Benefits
- Generous total reward package
- Comprehensive benefits program
- Excellent working environment
About the Company
- Mellon Foundation believes that the arts and humanities are essential for expressing complex humanity, fostering just communities, and empowering critical thinking.
- The Foundation makes grants in four core program areas: Higher Learning, Arts and Culture, Public Knowledge, and Humanities in Place, and through its signature Presidential Initiatives.
- The communications team builds and stewards the Foundation brand, tells its story, and drives outreach and engagement efforts.
- The team's work aims to build brand affinity, encourage appreciation and understanding of grantees' work, and advocate for the centrality of the arts and humanities in culture.
Equal Opportunity
- The Mellon Foundation is committed to building an inclusive workplace where all individuals are treated with dignity and respect.
- Employment opportunities are based on individual qualifications, merit, and organizational need, without regard to race, color, religion, sex (including pregnancy, childbirth, and related conditions), gender identity or expression, sexual orientation, age, national origin, disability, veteran status, or any other characteristic protected by applicable law.
- We welcome applications from qualified individuals of all backgrounds.
- Mellon is committed to access and inclusion for our applicants. If you have accessibility requests to support your participation in the hiring process, please let us know at your earliest convenience.