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About the Role
Reporting to the Creative Director, the Video Lead will support the creative video execution for global marketing initiatives and act as a resource for brand enablement to the organization. This person will run our NY video studio, and lead the development of animation and videos for our website, global marketing campaigns, events and product tutorials. The Video Lead will work closely with a team of multidisciplinary designers. They will interpret brand guidelines while exploring new concepts and visual narratives within video.
Responsibilities
- Manage a small internal video team
- Run the New York video studio, including cameras, lighting, and editing
- Process and own video requests with the Project Manager
- Adhere to established video guidelines and adapt creatively within those parameters
- Create video ads and commercials for global campaigns
- Partner with the Social Media lead to develop video content
- Produce animated web assets with the Web and Digital team
- Perform video editing as needed
- Create elevated product explainer videos
- Contribute to the evolution of the Optimizely brand, supporting video brand guidelines and resources
Requirements
- 5+ years of leading video production / video teams
- Experience working for B2B brands is a plus
- AI enthusiast, knowledgeable in software like Weave and Google Flow
- Expert knowledge in video production and editing with software like Adobe Premiere
- Comfortable with run-and-gun style shooting and studio filming
- Solid understanding of motion graphics principles, animation techniques, and visual storytelling
- Experience in syncing audio, adding music, and using sound effects
- Experience working with web animation software like Lottie and Rive
- Experienced in storyboarding for video / motion content
- Excellent communicator across teams and internal stakeholders
- Comfortable working in a deadline-driven environment
- Ability to improvise
- Able to work independently and manage multiple tasks with different timelines
- Possess a stellar portfolio showcasing a variety of video projects
Skills
- Video production
- Video editing
- Animation
- Motion graphics
- Storytelling
- Adobe Premiere
- Lottie
- Rive
- Weave
- Google Flow
Location
- New York
- London
Work Type
- Hybrid
- Travel
Experience Level
- 5+ years
Education Level
- Bachelor’s degree in Film, Video, or related field
Salary/Compensations
- $96,000-$177,000
About the Company
- Optimizely provides AI that works for marketers, including AI-powered content creation, world-class CMS, and an experimentation platform.
- 10,000+ brands use Optimizely, recognized as leaders in MarTech by Gartner, Forrester, and IDC.
- The company has 1,600+ employees across 12 global offices.
- Optimizers are described as curious, collaborative, and human, fostering real conversations and big ideas.
- The company is shaping the future of marketing technology.
Equal Opportunity
- Optimizely is committed to a diverse and inclusive workplace.
- Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.