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About the Role
As EMEA Agency Lead, you will play a key role in shaping the future of neuro-contextual advertising across EMEA by building and strengthening strategic relationships with key media agencies, positioning Seedtag as a preferred partner.
Responsibilities
- Build and strengthen strategic relationships with key media agencies, positioning Seedtag as a preferred partner.
- Negotiate and manage trading agreements with agencies to drive long-term business growth.
- Maintain regular syncs with agency trading teams to identify opportunities, unlock growth, and improve collaboration.
- Work closely with the commercial team, providing input on overall business performance, market feedback, and growth opportunities.
- Represent Seedtag in the market, educating agencies and advertisers on our solutions and value proposition.
- Identify and develop new business opportunities across planning, programmatic, trading, and buying teams within agencies.
- Drive revenue growth and contribute to achieving and exceeding commercial targets.
- Maintain an accurate view of the commercial pipeline, ensuring proper forecasting and reporting.
Requirements
- 10+ years of experience in Tech/AdTech, with a strong understanding of the digital advertising ecosystem and media landscape.
- Strong C-level network across Agency Holdcos in EMEA, with proven experience building senior strategic relationships.
- Extensive experience in agency strategic partnerships, including trading agreements, data partnerships, and product partnerships.
- Proven ability to negotiate and manage complex agreements with media agencies.
- Strong communication, negotiation, and senior stakeholder management skills.
- Strategic and opportunity-driven mindset, with the ability to identify and develop new business opportunities.
- Ability to work independently while collaborating effectively with cross-functional and commercial teams.
- Fluent English is required.
Skills
- Digital advertising ecosystem
- Media landscape
- Agency strategic partnerships
- Trading agreements
- Data partnerships
- Product partnerships
- Negotiation
- Stakeholder management
- Strategic mindset
- Opportunity identification
- Business development
- Pipeline management
- Forecasting
- Reporting
Location
- UK
- Other European countries where Seedtag has a presence
Work Type
- Hybrid
Experience Level
- 10+ years
Benefits
- Accelerated, hands-on development with real ownership, global projects, and internal mobility.
- Flexible schedules and a hybrid model.
- Access to online learning, continuous training, and optional English or Spanish group classes.
- Well-being initiatives such as SeedDay, Digital Disconnection, and team-building moments.
- Global events, offsites, celebrations, and a strong sense of belonging.
About the Company
- Seedtag is the leading Neuro-Contextual Advertising Company.
- We are redefining how advertising works in a privacy-first world by moving beyond keywords and cookies, towards understanding human emotion, intent, and context.
- Powered by advanced AI and neuroscience, our proprietary technology, Liz, delivers a deep, human-like understanding of content and attention.
- This enables brands to connect with audiences at the right moment, in the right mindset, with ads that are relevant, engaging, and respectful of the user experience.
- Founded in 2014 by two ex-Googlers, Seedtag has grown into a global company with 500+ Seedtaggers across 17 countries, backed by €250M in funding, and expanding rapidly across the open web and Connected TV.
- We’re not just building technology, we’re rewriting the rules of advertising.
Equal Opportunity
- At Seedtag, we foster an inclusive environment where everyone can thrive.
- We welcome diverse perspectives, as they fuel our innovation and growth.
- If you require any accommodations during the hiring process, please let us know.
- We’re committed to ensuring a positive and accessible experience.