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About the Role
We are looking for a passionate and energetic Awareness & Activation Marketing Executive to help bring Cancer Research UK’s high-profile campaigns to life, reaching millions of people and supporting our mission to beat cancer. You will develop and deliver audience-led integrated marketing campaigns across various channels, from shaping briefs and creative through to launch, optimization, and evaluation.
Responsibilities
- Bring together audience insight, previous campaign learnings, and channel trends to help develop clear marketing briefs, objectives, and KPIs.
- Support the development and production of compelling creative, working with agencies and the internal Creative Studio across multiple channels, coordinating timings, feedback, approvals, and campaign set-up.
- Work with media agencies to brief against objectives, review channel plans, coordinate feedback, and monitor performance, helping to optimize campaigns in-flight.
- Support campaign reporting and evaluation, turning results and learnings into recommendations for future campaigns.
- Work collaboratively with teams across the organization and external agencies, partners, and suppliers to deliver campaigns, share best practices, and drive results.
- Lead the team’s monthly finance process, including raising POs, receipting, reconciliation, and monitoring spend against budget.
Requirements
- Experience in delivering multi-channel campaigns and prioritizing tasks from briefing through to execution, optimization, and reporting.
- Experience working with agencies to develop and deliver multi-channel campaign activity.
- Strong eye for detail, confidence in reviewing creative against brand guidelines and campaign objectives.
- Ability to brief and review media plans and understand how results can be used to improve campaign effectiveness.
- Understanding of audience insight, supporter journeys, and how different channels work together to deliver integrated campaigns.
- Experience of managing or supporting team finance processes including raising and receipting POs, tracking spend against budget, and maintaining accurate records.
- Experience managing projects or campaigns involving multiple stakeholders.
- Excellent organizational skills and the ability to coordinate activity, prioritize competing deadlines, maintain attention to detail, and build strong relationships across teams, agencies, and partners.
- Strong IT skills, including Microsoft Office and familiarity with tools such as GA4 and Copilot.
- Fluency in English essential.
- Must be eligible to work in the UK.
- Internal candidates must have completed their 6-month 'getting started' period.
- Internal candidates applying for a secondment must have discussed their intention to apply and gained approval with their line manager.
- Internal candidates applying for a secondment must have been in their substantive role for at least 6 months (if previously on secondment).
- Applicants must be 18 years of age or older.
Skills
- Campaign delivery
- Creative development
- Media planning
- Brand guideline adherence
- Audience insight analysis
- Supporter journey understanding
- Integrated campaign strategy
- Finance and budget management
- Project management
- Stakeholder management
- Organizational skills
- Relationship building
- Microsoft Office
- GA4
- Copilot
Location
- Stratford, London
Work Type
- Office-based
- Full time
- Permanent
Experience Level
- Not specified
Education Level
- Not specified
Salary/Compensations
- £27,000-£29,000
Benefits
- Generous benefits package
- Wide range of career and personal development opportunities
- High-quality tools
- Policies and processes enabling work-life balance
About the Company
- At Cancer Research UK, we exist to beat cancer.
- Our organisation values are designed to guide all that we do: Bold, Credible, Human, Together.
- We’re looking for people who can believe in and embody these organisation values and can use them to drive forward progress against our mission to beat cancer.
- Our vision is to create a charity where everyone feels like they belong, benefits from and participates in, the work we do.
Equal Opportunity
- We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.
- We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion.