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About the Role

We are looking for a creative, concept-driven, and execution-oriented Brand Designer to visually shape, develop, and consistently bring our brands (e.g., Loco Chicken) to life across all touchpoints, from packaging to social assets and POS/offline marketing materials. You will be responsible for design execution and holistic brand presence, from creative ideation to visual systems and scalable implementation. You will contribute your own ideas for product, communication, and experience improvements, serving as the creative mind within our marketing team. This is a full-time role in Berlin offering significant creative freedom, ownership, and direct impact within one of the fastest-growing consumer startups.

Responsibilities

Development and further development of the visual identity of our brands (especially Loco Chicken)
Creative conception and implementation of campaigns, product launches, and always-on assets
Design of packaging, POS materials, and offline advertising materials
Creation of social media assets and performance creatives
Building and maintaining design systems and brand guidelines
Close collaboration with Marketing, Social, Product, and Operations
Contributing design-driven product and experience improvements
Ensuring a consistent, high-quality brand perception across all touchpoints
Optional: Motion design for social, ads, and product visualizations

Requirements

3-5 years of professional experience as a Brand Designer, Art Director, or comparable role
Relevant experience in brand-driven consumer environments, ideally in food, lifestyle, or fashion brands
Strong sense of typography, layout, color palettes, and visual hierarchies
Ability to work both creatively conceptual and hands-on operationally
High standard of quality, attention to detail, and ownership mentality
Experience collaborating with cross-functional teams
Proficient in common design tools (Adobe Creative Suite, Figma etc.)
Experience using AI tools for creative content generation and prototyping (e.g., Midjourney, Nano Banana)
Fluent in German and English (spoken and written)
Nice-to-have: Motion design skills (After Effects, etc.)
Portfolio required

Skills

Brand Design
Art Direction
Visual Identity Development
Campaign Conception and Execution
Packaging Design
POS Material Design
Offline Advertising Material Design
Social Media Asset Creation
Performance Creative Design
Design Systems
Brand Guidelines
Cross-functional Collaboration
Product Improvement
Experience Improvement
Brand Perception Management
Motion Design
Adobe Creative Suite
Figma
AI Tools for Content Generation
AI Tools for Prototyping
Midjourney
Nano Banana
After Effects

Location

Berlin

Work Type

Full-time
Onsite

Experience Level

3-5 years

Benefits

Fair compensation
Shares in LANCH (for permanent employees)
Team offsites every 16 weeks
Full autonomy at every level

About the Company

LANCH is one of the fastest-growing consumer startups in Germany, founded by serial entrepreneurs and backed by top European investors.
Our vision is to create the food brands of tomorrow in delivery, retail, and CPG.
We operate multiple ghost kitchen brands, are expanding internationally, and are driving a major store expansion with Loco Chicken.
We are supported by HV Capital, Felix Capital, and numerous prominent investors and personalities.