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About the Role
Partner with Product, Marketing, and Customer teams to measure campaign performance, optimize communication strategies, build tools, enhance workflows, and influence decision-making through data-driven recommendations. This role requires a blend of technical expertise, data storytelling, and commercial influence to shape customer communications and drive business outcomes.
Responsibilities
- Analyze and integrate data from multiple sources to measure campaign performance, customer engagement, and communication effectiveness.
- Develop innovative in-house solutions for complex, high-value business problems to save time and costs.
- Perform complex data wrangling, cleansing, and transformation to deliver accurate, reliable, and actionable insights.
- Develop dashboards and data visualisations to help stakeholders understand performance trends and opportunities.
- Liaise with Product Owners, Marketing teams, and senior stakeholders to gather information on operational challenges and pain-points.
- Develop products and solutions to improve and enhance ways of working.
- Present insights and recommendations, clearly communicating campaign performance.
- Use statistical analysis to advise on campaign strategy, targeting, and communication parameters, including recommendations on initiative progression.
Requirements
- Proven experience in data analytics roles supporting campaigns, marketing, customer communications, or CRM environments.
- Advanced SQL skills.
- Strong Tableau (or similar visualisation tool) experience.
- Proficiency in Python, R, or another scripting language.
- Prior experience with scripting in R, Python, Bash, etc.
- Experience with DevOps, version control tools, and dimensional modelling.
- Excellent technical capability in data wrangling, analysis, and working with large, complex datasets from multiple sources.
- Strong statistical and analytical skills.
- Ability to translate findings into practical commercial recommendations.
- Ability to influence decision-making.
- Exceptional communication and stakeholder management skills.
- Experience partnering across Product, Marketing, and business teams to deliver data-driven outcomes.
Skills
- Data Analytics
- Campaign Performance Measurement
- Communication Strategy Optimization
- Tool Development
- Workflow Enhancement
- Data-Driven Recommendations
- Data Integration
- Customer Engagement Analysis
- Data Wrangling
- Data Cleansing
- Data Transformation
- Dashboard Development
- Data Visualisation
- Stakeholder Engagement
- Statistical Analysis
- SQL
- Tableau
- Python
- R
- Bash Scripting
- DevOps
- Version Control
- Dimensional Modelling
Location
- Australia
Work Type
- Full-time
Experience Level
- Advanced
Benefits
- Discounted ING Health Insurance
- An additional Rest Day
- An IMPACT day for volunteering on approved sustainability activity
About the Company
- At ING, we aim to make life simpler and more rewarding for customers, team members, and communities.
- ING fosters a fun, inclusive, and supportive culture where individuality is celebrated.
- ING is a place where growth is a promise, offering opportunities for project ownership and innovation.
- ING is a WGEA Employer of Choice for Gender Equality and a Family Inclusive workplace.
- ING makes hiring decisions based on skills, capabilities, and values alignment, encouraging applications even if not all criteria are met.
- ING is invested in fostering a diverse and inclusive workplace where everyone feels they belong.
- ING operates using a direct talent sourcing model.
- ING is Australia’s most recommended bank according to RFI Global’s Consumer Atlas Survey, January–June 2025.
Equal Opportunity
- ING is invested in fostering a diverse and inclusive workplace where everyone feels like they belong.
- We’re your allies in helping you do your thing during the recruitment process, so let us know (email below) if you require any support or adjustments when you apply.