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About the Role
The Content Creator is responsible for creating engaging content for social media, websites, and email campaigns for the company’s growing portfolio of hospitality and real estate brands. This role supports the Marketing team by collaborating on design strategy, content publishing, performance analytics, and advertising, requiring creativity, strong attention to detail, and the ability to consistently deliver unique, original, and influential content.
Responsibilities
- Create original content for social media, websites, email campaigns, and marketing materials
- Plan, shoot, and edit photo and video content
- Write clear, engaging copy aligned with brand voice and tone
- Create content for websites, along with update and maintain websites when required
- Generate email campaigns
- Closely work with marketing media coordinator to assist with copywriting, scheduling social posts, eblasts, and website content
- Monitor trends and recommend content ideas to keep messaging fresh
- Manage paid digital ad campaigns and track analytics / performance
- Assist marketing team with design strategy and research
- Proofread all printed and digital materials including but not limited to project website and marketing material
- Utilize AI-tools to aid in content creation, scheduling, quality-control and more
- Other duties as assigned
Requirements
- University degree in a related industry
- 3-4 years of marketing/design experience
- Proficiency in the full Suite of Adobe platforms including Adobe Photoshop, Adobe Illustrator, Adobe InDesign and more
- Proficiency in using Canva
- Experience in managing social media platforms (Facebook, Instagram, Twitter, LinkedIn)
- Ability to use performance tracking programs, including Google Analytics, Meta Business Suite and more
- Experience in navigating website platforms (WordPress, Canva) to make simple updates and maintain performance
- Knowledge of Adobe After Effects or Premiere Pro for video editing
- Photography experience would be an asset
- Beginner-intermediate programming knowledge
- Knowledge of print-ready practices for, brochures, posters, menus, and more
- May be required to travel to construction sites and other offices
- A strong understanding of commercial content marketing best practices (content repurposing, copyright compliance, audience journey, etc)
- Strong knowledge of the Microsoft Office Suite, Adobe Software and analytics platforms
Skills
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Canva
- Google Analytics
- Meta Business Suite
- WordPress
- Adobe After Effects
- Adobe Premiere Pro
- Microsoft Office Suite
Location
- Toronto
Work Type
- Full-time
- Salaried
Experience Level
- 3-4 years
Education Level
- University degree
Salary/Compensations
- Competitive compensation
Benefits
- Benefit programs
About the Company
- Driven by a passion for detail and a tradition of excellence in design and architecture, Amacon is recognized as one of Canada’s most influential real estate development and construction firms.
- With five decades of development and construction expertise, a precise level of design and craftsmanship is evident in all the homes and commercial developments that Amacon builds.
Equal Opportunity
- Amacon is an equal-opportunity employer