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About the Role
The Senior Global Marketing Manager – New Categories role offers the opportunity to shape Calvin Klein Fragrances’ future growth by building new global platforms beyond the core fragrance portfolio.
Responsibilities
- Category strategy, innovation, and global launches.
- Identify and build new growth platforms beyond the core fragrance portfolio.
- Translate the Calvin Klein brand into relevant new products, rituals and consumer experiences from opportunity identification through commercialization and global go-to-market.
- Support the development of the strategy and multi-year roadmap for expansion into new and adjacent categories.
- Identify and prioritize whitespace opportunities based on consumer trends, brand fit and commercial potential.
- Build and manage the innovation pipeline from concept through commercialization, ensuring innovations meet C1 targets and drive incremental revenue for Calvin Klein.
- Drive 360° global launch strategies and activations for new category introductions, partnering across Digital, Social, E-commerce, IM/PR, Retail and regional teams.
- Partner with cross-functional teams and external agencies to create differentiated propositions and present strategies, concepts and business cases to senior leadership.
Requirements
- 7–10+ years of global marketing, innovation or brand management experience within fragrance, beauty, personal care, fashion, luxury or adjacent lifestyle categories.
- Demonstrated experience developing new products, categories or businesses from insight through commercialization.
- Strong strategic, creative and commercial thinking with proven ability to influence senior stakeholders and lead complex cross-functional initiatives.
- Deep understanding of consumer and cultural trends, particularly among younger consumers.
- Excellent communication, storytelling, presentation and project-management skills, with passion for fragrance, beauty, fashion, culture and the Calvin Klein brand.
Work Type
- Omni-working policy provides the option to work up to 50% of your month remotely.
Experience Level
- Senior
Salary/Compensations
- $120,000-$145,000
Benefits
- Unique role with a genuine opportunity to identify where Calvin Klein has permission to play and turn those opportunities into distinctive, scalable new growth platforms.
- Help build a strong innovation pipeline while driving cross-functional alignment across a global beauty organization.
- Flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.
About the Company
- Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care.
- At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness.
- Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day.
- Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.
- Join us in making over the world of beauty!
Equal Opportunity
- We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law.
- Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities.
- EOE Minorities/Females/Protected Veterans/Disabled.