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About the Role
As a working student in Social Media, you will create real content impact for the vly brand. You will support both organic and performance ads in close collaboration with the Social Media Manager and the E-Commerce & Marketing Team.
Responsibilities
- Develop creative ideas with the social media team, appear on camera, and record your own content, focusing on IG Reels & TikTok.
- Edit your recorded videos independently using CapCut.
- Create supplementary visual assets using Canva and utilize modern AI tools to accelerate your workflow.
- Follow current trends daily, identify viral formats for our social media presence, and implement them on camera.
- Shoot and edit performance ads in collaboration with the performance team and create new hooks for our target audiences.
Requirements
- Have initial, demonstrable experience in creating social media content and possess your own social media account.
- Be currently studying Marketing, Design, Communication & Media Sciences, or equivalent fields, and be enrolled for at least one more year.
- Know how to use a smartphone for good recordings (lighting, framing) and be proficient in editing short videos (e.g., CapCut).
- Enjoy being on camera, act naturally and approachably, and be enthusiastic about personally embodying our brand.
- Have a strong passion for social media (especially Instagram & TikTok), an understanding of digital trends, and an eye for aesthetics and image composition.
- Be passionate about a health-oriented food industry, feel comfortable in an ambitious scale-up culture, and practice open and proactive communication.
- Have very good German and good English skills at C1 level.
- Be available for 15-20 hours per week.
Skills
- Content Creation
- Video Editing
- CapCut
- Canva
- AI Tools
- Trend Scouting
- Performance Ads
- Social Media Marketing
- Instagram Reels
- TikTok
Location
- Berlin
Work Type
- Hybrid
- Working Student
Experience Level
- Entry Level
Education Level
- Student
Benefits
- Be part of our mission to drive the shift from animal to plant-based proteins.
- Work in a fascinating industry with growing importance of health.
- Experience a real team spirit with a creative and motivated team, including regular vly-Day and offsite events.
- Enjoy freshly cooked daily team lunches prepared by our own vly chef.
- Receive a subsidy for public transport (BVG / Deutschland-Ticket) and USC membership.
- Be part of a growing FoodTech community with exciting events and networking opportunities.
- Enjoy a vly flat rate (as much vly as you want).
About the Company
- vly is an innovative FoodTech startup from Berlin revolutionizing the food industry.
- Our goal is to create healthy, plant-based milk alternatives that benefit both you and our planet.
- We have developed products with significantly less sugar and more protein, received awards, and are available nationwide.
- Our products include milk alternatives made from pea protein and the first-ever yogurt made from fava bean protein.