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About the Role
Join the UK Gastrointestinal (GI) Oncology team as a Brand Manager to shape the next phase of our evolving portfolio across hepatobiliary (HPB) and oesophagogastric (OG) cancers. This role requires an agile marketer to use insights to shape strategic priorities and translate them into focused action that delivers measurable value for customers, the business, and patients. We seek an individual who thrives in complexity and change, bringing energy, curiosity, and sound judgment to problem-solving, challenging conventional approaches, prioritizing effectively, and building strong cross-functional relationships.
Responsibilities
- Lead the development and delivery of strategic priorities across the portfolio, spanning both in-market and pipeline indications.
- Take a portfolio-wide perspective to identify synergies and interdependencies, anticipate implications across plans, and make clear, insight and data-led recommendations.
- Translate strategy into focused execution with defined measures of success and be accountable for delivery, impact, and effective allocation of investment.
- Evolve customer engagement across the portfolio by optimizing customer journeys and channel approaches for connected and seamless experiences.
- Champion an agile, data-led test-and-learn mindset, using insights and performance data to continuously improve customer experience and impact.
- Proactively identify opportunities to simplify, improve, and innovate, harnessing AI-enabled solutions, emerging technologies, and new channels to enhance engagement and outcomes.
- Manage agency relationships, budgets, timelines, and governance requirements, ensuring all activities align with ABPI requirements and AstraZeneca processes.
- Maintain momentum and high standards in a fast-changing environment, requiring adaptability, resilience, and personal accountability.
Requirements
- Degree qualified or equivalent professional background.
- Background in pharmaceutical marketing or healthcare consultancy.
- Proven ability to develop and deliver strategic plans.
- Strong capability in integrated customer engagement across channels.
- Working knowledge of the ABPI Code of Practice.
- Knowledge of the UK market and NHS environment.
Skills
- Agile marketing
- Customer insights
- Clinical insights
- Market insights
- Strategic prioritization
- Problem-solving
- Cross-functional relationship building
- Customer engagement
- Agile methodology
- Data-led decision making
- Test-and-learn mindset
- Innovation
- AI-enabled solutions
- Emerging technologies
- Budget management
- Timeline management
- Adaptability
- Resilience
- Personal accountability
- Oncology experience
- Customer journey mapping
- Audience segmentation
- Engagement plan development
- Budget tracking
- External agency management
Location
- London St Pancras, UK
Work Type
- Hybrid
Experience Level
- Brand Manager
Education Level
- Degree qualified or equivalent professional background
Salary/Compensations
- Competitive Salary & Benefits
Benefits
- Competitive Salary & Benefits
About the Company
- At AstraZeneca, we are dedicated to being a Great Place to Work, empowering you to push the boundaries of science and unleash your entrepreneurial spirit. We are on an exciting journey to pioneer the future of healthcare, aiming to eliminate cancer as a cause of death. Our Oncology Business Unit relentlessly follows the science, challenging the status quo to deliver more effective treatments to patients in need. We are brave disruptors – entrepreneurial, courageous, and pioneering in our approach. We foster an inclusive culture that champions diversity and collaboration, committed to lifelong learning, growth, and development.
Equal Opportunity
- Our mission is to build an inclusive and equitable environment. We want people to feel they belong at AstraZeneca and Alexion, starting with our recruitment process. We welcome and consider applications from all qualified candidates, regardless of characteristics. We offer reasonable adjustments/accommodations to help all candidates to perform at their best. If you have a need for any adjustments/accommodations, please complete the section in the application form.