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About the Role
Serval is seeking a Product Marketing Manager to develop and expand its sales enablement program. This role is crucial for revenue generation, focusing on accelerating Account Executive ramp-up, enhancing demo delivery, and effectively communicating Serval's value in enterprise sales. The position involves translating complex AI capabilities into clear messaging and enablement materials for the Sales team.
Responsibilities
- Build and scale the sales enablement program, including onboarding curriculum, demo certification, objection handling, and competitive education.
- Improve sales ramp time and effectiveness by creating high-impact content and developing reusable templates and systems.
- Translate complex product capabilities into clear messaging, sales narratives, and customer-facing value propositions.
- Partner with Engineering and Sales leadership to ensure AEs are prepared to position and sell new capabilities.
- Establish a workflow that converts product updates into enablement materials quickly.
- Identify sales process friction points and build assets to advance deals.
- Analyze sales calls to identify objections, competitive mentions, and effective talk tracks, using insights to update enablement materials.
- Develop and manage an AI-powered enablement engine that drafts training materials from product specifications and insights.
- Operate as a model for a modern enablement function, focusing on increased output, faster ramp times, and an automatically updated enablement library.
Requirements
- 3+ years of product marketing experience at a high-growth B2B technology company, with a focus on sales enablement.
- Strong oral and written communication skills for diverse audiences, including technical content.
- Comfort using AI tools in daily workflows and enthusiasm for building agentic systems.
- Willingness to travel domestically to train AEs.
- Bachelor's degree required.
Skills
- Product Marketing
- Sales Enablement
- Content Creation
- Messaging and Narrative Development
- AI Tools
- Technical Aptitude
- Public Speaking
- Problem Solving
Location
- Remote
Work Type
- Full-time
Experience Level
- Product Marketing Manager
- Senior Product Marketing Manager
Education Level
- Bachelor's Degree
Benefits
- Impact: Be a key player in shaping the success of our product and company.
- Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors. Grow rapidly with the company.
- Culture: Join a culture that values innovation, ownership, accountability, and fun.
About the Company
- Serval is an AI-native automation platform transforming enterprise operations with intelligent agents that understand and execute real-world workflows.
- Founded in early 2024, Serval is trusted by companies like Fox, Notion, Perplexity, Vercel, and Brex.
- The platform uses agentic AI to turn natural language into production-grade workflows, enabling reasoning and action across systems.
- Serval's mission is to eliminate repetitive manual work and provide leverage through intelligent automation, aiming to build the universal AI operations layer.
- The company is backed by investors including Sequoia Capital, Redpoint Ventures, Meritech, First Round, General Catalyst, and Elad Gil.