Staff Product Marketing Manager – German Speaking - Cybersecurity (m/f/x)
Eye Security · BE, DE
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About the Role
We are seeking a Staff Product Marketing Manager – Cybersecurity (m/f/x) to define Eye Security's market positioning and perception. This senior individual contributor role involves owning product marketing strategy for our MDR/XDR portfolio, mentoring the marketing team, and translating complex cybersecurity capabilities into compelling value propositions. You will be central to our go-to-market strategy, shaping competitive positioning, influencing sales enablement, driving content strategy, and managing competitive intelligence.
Responsibilities
- Define and continuously evolve core positioning and value propositions of cybersecurity offerings.
- Develop comprehensive go-to-market strategies for new product launches and service updates.
- Equip sales and pre-sales teams with impactful enablement materials.
- Build and maintain a deep understanding of the competitive landscape.
- Define and oversee a content strategy for thought leadership, demand generation, and customer education.
- Act as the connective tissue between Product, Engineering, Sales, and Marketing.
- Apply deep knowledge of threats, technologies, and market trends to messaging, positioning, and strategic planning.
Requirements
- 7+ years of experience in Product Marketing with proven expertise in cybersecurity.
- Demonstrated ability to define product messaging, execute go-to-market strategies, and enable sales teams in complex B2B SaaS environments.
- Strong understanding of cybersecurity market dynamics, customer pain points, and competitive positioning.
- Strategic and analytical mindset with a bias for action.
- Proven track record of leading, developing, and mentoring high-performing team members.
- Fluent English.
- German language (C2) is required.
Skills
- Cybersecurity
- MDR
- EDR
- IR
- B2B SaaS
- Product Marketing
- Go-to-market strategy
- Sales enablement
- Content strategy
- Competitive intelligence
- Messaging
- Positioning
- Strategic planning
Location
- Netherlands
Work Type
- Remote-friendly
Experience Level
- Senior individual contributor
- 7+ years
Benefits
- Competitive salary and benefits package
- Equity participation
- Generous time-off policy
- Wellbeing and volunteering days
- Remote-friendly culture
- Quarterly meetups
- Annual company retreats
- Weekly lunches (NL)
- Thursday socials
About the Company
- Eye Security provides cybersecurity with embedded cyber insurance solutions for organizations in Europe.
- Headquartered in the Netherlands, the company has over 190 FTEs and is growing internationally after securing Series C funding of €60 Million.
- They combine cutting-edge technology with hands-on expertise to detect, respond to, and recover from cyber threats in real time.
- The team comprises talent from intelligence, military, tech, and consulting backgrounds.
- Their mission is to make enterprise-grade cybersecurity accessible to every business.
Equal Opportunity
- We are an equal opportunity employer.
- We are committed to making our hiring process accessible to everyone.
- If you need a reasonable accommodation to apply or interview for this role, please inform the TA team.