Campaigns Manager (FTC) at PRS for Music | GB | Rezi

Campaigns Manager (FTC) at PRS for Music

Campaigns Manager (FTC)

PRS for Music · GB

1 weeks ago

Campaigns Manager (FTC)

PRS for Music · GB

7 days ago
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About the Role

The Commercial Department at PRS for Music is the customer facing and revenue generating arm of one of the world’s leading music copyright collectives. We are a UK based team of over 40 individuals who currently generate in excess of £650 million per year for our members through licensing music usage to a wide variety of industries. We are undergoing a Sales Transformation process to deliver over £1 billion a year by 2026 and are looking for talented individuals to help us achieve significant growth by selling the benefits of music into the marketplace.

Responsibilities

  • Contribute to and successfully deliver results inline with the licensing sales strategy, liaising with the licensing management team, commercial development and the Marketing dept to ensure best results.
  • Identify and manage opportunities to exhibit at a wide range of events, trade shows, awards dos and exhibitions to engage existing licensing base as well as attract new markets.
  • Develop and manage outbound sales campaigns with the aim of securing new business and growing PRS for Music revenues, setting clear objectives/KPIs for each campaign and licensing project to evaluate performance and demonstrating return on investment.
  • Undertake research and sector specific analysis to identify new opportunities and sales leads including working with other PRS for Music teams to create targeted, and general, dynamic, engaging multi-media sales collateral to drive new business.
  • Work cross functionally across the Commercial department to hit KPIs e.g. liaise with the Senior Managers for Physical & Media, and Digital & Audio to ensure that Campaigns are fit for purpose, as well as delivering on departmental targets.
  • Present performance of Campaigns quarterly to Head of Sales, and Director of Commercial Development & Sales, as well as ad hoc in team / departmental meetings.
  • Work with internal marketing teams (Marcomms) to align Commercial campaigns with PRS initiatives, as well as co-ordinating new sales collateral, implementing digital marketing (e.g. PPC campaigns), and co-ordinating Commercial campaign rolls outs cross functionally.
  • Developing the appropriate metrics for the pipeline e.g. consistently measure the factors that turn leads into sales, time to close, number of calls per day that the sales channels make and the number/type of contact points (such as e-mails, visits and follow-up calls) require to turn leads to opportunities then to licensees.
  • Work with the Sales Transformation team to develop new processes and capabilities within the company CRM (Cadence, powered by Salesforce).
  • Be a point of contact for new systems roll outs, and an expert on new functionality.

Requirements

  • Ability to understand and interpret complex data, presenting information clearly and concisely.
  • A natural people-person and effective relationship builder.
  • Target orientated, highly motivated and able to work in a fast-paced environment.
  • Work well independently, with advanced time management and organization skills.
  • Familiarity with major sales CRM platforms, especially Salesforce.
  • Proven experience of meeting and exceeding sales targets or relevant KPIs.
  • Experience in developing and implementing multi-channel campaigns.
  • Professional qualification in brand communications or marketing (Desirable).
  • Excellent knowledge of relevant industries and music rights, including good understanding of copyright law and PRS for Music (Desirable).
  • Experience in managing marketing budgets and building business cases (Desirable).
  • Existing relationships or contacts within the music and/or wider media industries (Desirable).

Skills

  • Sales Strategy
  • Event Management
  • Trade Show Management
  • Exhibition Management
  • Outbound Sales
  • New Business Development
  • KPI Setting
  • Performance Evaluation
  • Return on Investment Analysis
  • Market Research
  • Sector Analysis
  • Sales Lead Generation
  • Collateral Development
  • Cross-functional Collaboration
  • Performance Reporting
  • Marketing Campaign Alignment
  • Sales Collateral Coordination
  • Digital Marketing
  • PPC Campaigns
  • Pipeline Metrics Development
  • CRM Management
  • Salesforce
  • Cadence

Location

  • London Bridge Hub
  • Remote

Work Type

  • Hybrid
  • Remote

Experience Level

  • Proven experience of meeting and exceeding sales targets or relevant KPIs
  • Experience in developing and implementing multi-channel campaigns

Education Level

  • Professional qualification in brand communications or marketing (Desirable)

Benefits

  • Investment in people development
  • Enhanced maternity and paternity leave
  • Grandparent leave
  • Fertility support
  • Reproductive support
  • Menopause support
  • 25 days holiday entitlement (with option to top up)
  • Work from anywhere in the world for up to eight weeks per year
  • Retail discounts
  • Gym discounts
  • Season ticket loan
  • Bicycle loan

About the Company

  • PRS for Music represents songwriters, composers, and publishers, ensuring they are paid for their work.
  • We are a world-leading organisation with over a century of innovation in the music industry.
  • Our Commercial Department is the customer-facing and revenue-generating arm, licensing music usage across various industries including major and independent record labels, music festivals, broadcasters, computer game platforms, publishers, and Web3/Metaverse.

Equal Opportunity

  • At PRS we are committed to equity, diversity, inclusion and belonging for all.
  • We have taken a holistic approach to ensure that no one feels excluded regardless of age, class, sexuality, gender, race, religion, or ability.
  • We value the needs of everyone in our organisation and strive to build an environment where our employee’s contributions are recognised in order that everyone may thrive.