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About the Role

As Vice President of GTM Operations, you will lead the function that powers how our revenue organization plans, executes, and measures performance. You will own GTM insights and analytics, business automation and systems infrastructure, data infrastructure, and GTM data, enablement, sales compensation and planning, and the project management that ties it all together. You will build and lead a multidisciplinary team, partner with leaders across Sales, Marketing, Customer Success, Finance, and Legal, and serve as a trusted analytical partner to the executive team and Board. This is a role for an operator who thinks in systems, leads through influence, and can move fluidly between executive strategy and the technical detail that makes it real.

Responsibilities

Lead the GTM Operations function and enhance its effectiveness & influence.
Serve as the senior operations leader for the go-to-market organization, reporting to the President & CFO.
Lead a team of approximately 10, directly managing 4 GTM Ops leaders across Systems, Insights, Enablement, and Project Management, who together lead roughly 6 individual contributors.
Hire, structure, mentor, and grow the team; set the strategy, priorities, and operating cadence for the function; and act as a trusted operational and analytical partner to executive leadership.
Build and own the analytics and forecasting layer the business runs on.
Leverage AI-enabled analytics and predictive insights to improve forecasting, identify revenue opportunities and risks, and provide executive leadership with faster, more actionable decision support.
Lead business automation, systems, and infrastructure.
Drive an AI-native operating model that embeds AI, automation, and intelligent workflows across the customer lifecycle to improve productivity, forecasting accuracy, operational efficiency, and decision quality while maintaining strong governance, security, and data integrity.
Direct sales compensation, quota, and territory planning.
Own incentive compensation design and administration, quota setting, and territory planning across the GTM organization.
Build equitable, scalable models aligned to company objectives, manage the annual planning cycle, and partner with Finance and Sales leadership on cost, accuracy, and governance of plans, SPIFs, and crediting rules.
Drive GTM enablement.
Own how the field is equipped, onboarded, trained, and ramped.
Lead adoption of AI-enabled selling, customer success, and operational workflows through enablement programs, change management, and best-practice development that improve team effectiveness.
Partner with Sales, Marketing, and Customer Success leadership to design and deliver enablement programs, and drive adoption of new processes, tools, and AI-native workflows across the go-to-market organization.
Run project management and inter-operations.
Establish and lead the GTM PMO, the connective tissue across Sales, Marketing, Customer Success, Finance, and Legal.
Run intake and prioritization, drive cross-functional initiatives from concept through rollout, and continuously improve how the go-to-market organization plans and operates.
Partner with CIQ’s Business Intelligence department to enable and actualize GTM data.
Support and shape GTM data model, data warehouse (Snowflake), pipelines, and shared definitions that power every system, dashboard, and automation.
Ensure data flows reliably from CRM to warehouse to the tools and insights the organization runs on.
Serve as an executive sponsor for responsible AI adoption across the go-to-market organization, establishing governance, prioritization, success metrics, and cross-functional alignment to ensure AI investments deliver measurable business value.

Requirements

10+ years in GTM, Revenue, or Business Operations, including senior leadership.
Built and led multidisciplinary operations teams in a high-growth SaaS environment.
Track record of managing people at scale and delivering measurable business impact.
Operating as a trusted partner to executive leadership.
Know Salesforce and CPQ well.
Experience evaluating, prioritizing, and governing emerging AI capabilities across the GTM technology stack.
Proven analytical and forecasting rigor.
Comfortable owning the numbers the executive team and Board rely on.
Partner naturally with Finance on forecasting, planning, and profitability.
Turn complex data into clear, decision-ready insight, segmentation, and investment recommendations.
Track record of large-scale systems and transformation initiatives.
Led automation and systems programs end-to-end with measurable outcomes.
Owned or closely partnered on sales compensation, quota, and territory planning.
Balance speed with governance and make pragmatic trade-offs under real deadlines.
Demonstrated success leading enterprise AI adoption, automation initiatives, or intelligent workflow transformation that delivered measurable improvements in productivity, operational efficiency, or revenue performance.
Executive presence and cross-functional leadership.
Influence and build trust across the C-suite, the Board, and GTM leadership.
Communicate clearly with both technical and non-technical audiences.
Lead through influence as much as authority.
Care deeply about developing people and building high-performing teams.

Skills

Salesforce
CPQ
AI-enabled analytics
Predictive insights
Business automation
Systems infrastructure
Data infrastructure
Sales compensation
Territory planning
Project management
AI adoption
Intelligent workflows
Change management
Snowflake

Location

Los Angeles
Austin
New York
San Francisco
London
Manila
Warsaw

Work Type

Flexible work model
In-person
Remote

Experience Level

Senior leadership
10+ years in GTM, Revenue, or Business Operations

Benefits

Learning platform
Surprise meal stipends
15 days vacation
Floating and set holidays
Wellness allowance
Paid parental leave
Medical insurance
Dental insurance
Vision insurance
Life insurance
Disability insurance
401k plan

About the Company

CreatorIQ is the operating system for creator-led growth trusted by more than 1,300 global brands and agencies.
We’re on a mission to make businesses more human, and humans more impactful.
We operate by our values — be intentional, pursue excellence every day, embrace the journey together, and be a good human — every day.
CreatorIQ has earned the title of best companies to work for in multiple programs, including BuiltIn LA and NY.
It’s been named a Fastest-Growing Company in North America on the Deloitte Technology Fast 500™ for four years, was named a leader in IDC MarketScape: Worldwide Influencer Marketing Platforms for Large Enterprises in 2025, was named a Leader by The Forrester New Wave™: Influencer Marketing Solutions, and has been consistently recognized by G2 as a Leader, and is rated 5 stars on Influencer MarketingHub.
CreatorIQ is the operating system for creator-led growth.
Trusted by more than 1,300 global brands and agencies—including Burson, Delta Air Lines, Google, LVMH, Nestlé, and Sephora—CreatorIQ unifies creator marketing across paid, owned, earned, commerce, and community into one seamless, enterprise-grade ecosystem.
With industry-leading intelligence infrastructure, rigorous compliance and security standards, and integrations with Meta, Snapchat, TikTok, YouTube, and more, CreatorIQ empowers brands and agencies to harness the creator economy as a strategic growth engine.
CreatorIQ is a global company headquartered in Los Angeles with offices in Austin, New York, San Francisco, London, Manila, and Warsaw.

Equal Opportunity

At CreatorIQ, we believe that diversity is the key to unlocking our full potential.
We are committed to fostering an inclusive, equitable, and empowering work environment where everyone can thrive, regardless of race, ethnicity, gender, sexual orientation, age, religion, disability, or any other characteristic that makes us unique.
By embracing our core values of being intentional, pursuing excellence every day, embracing the journey together, being a good human, and staying focused on what’s important, we create an atmosphere that promotes collaboration and growth.
Join us to celebrate differences, innovate together, and be a part of a business that is disrupting the marketing industry.