(Internal) Integrated Marketing Manager at Range Group - Job Postings | CA | Rezi

(Internal) Integrated Marketing Manager at Range Group - Job Postings

(Internal) Integrated Marketing Manager

Range Group - Job Postings · CA

1 weeks ago

(Internal) Integrated Marketing Manager

Range Group - Job Postings · CA

8 days ago
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About the Role

This role joins Kensington's Integrated Marketing team, translating business and marketing goals into campaigns and sales enablement programs that deliver measurable results. You will collaborate across marketing and business teams to drive results across marketing channels and introduce custom campaigns when needed. You'll bring hands-on experience from luxury marketing, where the audience is discerning, the product is considered, and brand consistency matters at every touchpoint.

Responsibilities

  • Plan, build, and execute customer-centric campaigns across Kensington Villas, Yachts, Expeditions Kensington Private Client, and support launching new travel products against annual lead generation goals.
  • Establish KPIs and report against lead generation and engagement goals, using data-driven analytics to drive optimizations and pivots.
  • Build sales collateral and tools that support converting leads to travel bookings.
  • Partner with sales teams to identify where marketing can remove friction and accelerate the path from lead to booking.
  • Partner with the creative and marketing owned channel teams to produce relevant and compelling content across social media, video, CRM, webinars, and experiential.
  • Work collaboratively with marketing operations, creative team, and marketing channel leads to ensure effective business impact.
  • Partner with business stakeholders across Kensington’s products to ensure integrated plans reflect each product's priorities.

Requirements

  • 10 years in digital, CRM, webinars, social, and experiential marketing, ideally in luxury or travel.
  • Direct experience building sales enablement tools or collateral that drove measurable business results.
  • A track record of managing campaigns against clear KPIs and adjusting course based on performance.
  • Comfort managing multiple campaigns and stakeholders at once, with strong attention to detail and brand.
  • Confident thinker and doer with an entrepreneurial and collaborative approach.
  • Experience in leveraging AI to streamline marketing efforts and build efficiency.
  • Comfort with performance data and reporting against clear KPIs.

Skills

  • Digital marketing
  • CRM
  • Webinars
  • Social media marketing
  • Experiential marketing
  • Luxury marketing
  • Travel marketing
  • Sales enablement
  • Campaign management
  • KPI reporting
  • Data analysis
  • AI marketing
  • Brand consistency
  • Attention to detail
  • Entrepreneurial approach
  • Collaborative approach

Location

  • Downtown Toronto

Work Type

  • Hybrid
  • 2-3 days a week in office

Experience Level

  • 10 years

Salary/Compensations

  • $70,000 to $90,000

Benefits

  • Competitive compensation package
  • Strong pay for performance rewards approach
  • Opportunity to participate in incentive programs
  • Compensation tied to business and individual performance

About the Company

  • Kensington's Integrated Marketing team drives brand, content storytelling, community engagement, and lead generation as a cohesive effort across all products.

Equal Opportunity

  • We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.