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About the Role

As Senior Product Experience Manager, you will make the fluidity itself the product — the connected, coherent experience that ties every community and every screen together. You will own the seams: the cross-niche handoffs, the cross-device continuity, and the shared patterns that make Creativate feel like one product rather than four. This is a hybrid product and design role that sits squarely on the product team. You bring a strong eye for great Consumer Experience (CX) design for connected platforms — you understand how design decisions shape the way a product feels and behaves, and you translate that into the flows, interaction patterns, and interface requirements that make Creativate work as one across every device. You are grounded in consumer insights, biased toward testing and iterating, and comfortable using AI tools to move quickly.

Responsibilities

Own the Consumer Experience (CX) design across connected platforms.
Define and be responsible for interaction patterns, requirements, interface standards, and design system that make Creativate feel like one product across all four maker communities.
Own the cross-niche and cross-device handoffs no single pillar owns.
Develop a personalization path so a maker’s expanding interest leads to the next project, skill, or tool that fits them.
Connect creative project content, educational content, and software tools into one flow, so makers move between pillars without friction.
Connect each pillar’s work into one product: aligned navigation, interaction patterns, shared surfaces, and a shared design language across every interface including web, mobile, tablet, desktop, and machine.
Set the shared experience system and design standards every pillar builds on.
Design the end-to-end flows and interaction patterns across connected platforms so the experience is intuitive and consistent.
Map the maker journey against consumer insights and real behavior; find where it breaks and fix what matters most.
Build, test, and scale what works, and use AI tools to move fast.
Drive a unified experience across the pillar PMs, engineering, design, operations, and marketing.
Bring in outside resources where needed to build the content structures that accelerate makers’ skill growth.

Requirements

Experience owning a product or experience end to end across multiple platforms (web, mobile, desktop), with a track record of improving how a product feels to use.
6+ years in product management, Consumer Experience (CX) design, or a blend of the two.
A hybrid product-and-design sensibility: comfortable with the product-management work (strategy, prioritization, partnering with engineering) and bringing a strong CX design eye for interaction.
An passion for great Consumer Experience (CX) design in connected, multi-device platforms, and a clear understanding of how design decisions shape how the product is experienced.
Demonstrated success creating coherent, consistent experiences across surfaces, or unifying fragmented products into one.
Familiarity with connected-device or companion-app ecosystems.
Deep passion for the Voice of the Customer, grounded in consumer insights, with an instinct for what makes an experience intuitive and worth returning to.
A build-test-learn operator: comfortable running experiments, scaling what works, and using AI tools to explore quickly.
Ability to lead and influence across multiple teams without owning all the work.
Bachelor’s degree in a related field; equivalent experience considered.
Background or training in CX, interaction, or mobile interface design.
Experience with cross-device or omnichannel continuity.
Experience with personalization or recommendation in a content or product context.
Familiarity with, or passion for, the sewing, embroidery, quilting, or broader fabric-arts space.

Skills

Systems thinker who can hold the whole maker journey in mind while sweating the details.
Strong consumer experience and interaction design sensibility; knows what great design feels like and can articulate why.
Strong analytical skills; reads behavior across surfaces and turns insight into better experiences.
Comfort with ambiguity and a bias toward testing, learning, and iterating.
Ability to lead cross-functionally and influence without direct authority across multiple teams.
Ability to effectively communicate; excellent written and verbal communication skills.
Effective organizational skills with attention to detail.
Ability to work in a fast-paced environment and adapt quickly to change; demonstrates learning agility.
Proven ability to work independently and collaboratively within a high performing team.
Willingness to develop, is self-aware, and open to feedback.

Location

Nashville, TN

Work Type

Hybrid

Experience Level

6+ years in product management, Consumer Experience (CX) design, or a blend of the two.

Education Level

Bachelor’s degree in a related field; equivalent experience considered.

Benefits

Full benefits package; medical, dental, vision
401k plan
Competitive PTO accrual as well as additional wellness days
Multiple health plan options comprised of vision and dental plans
401K plan
Life insurance
Disability insurance
Pet insurance
Parental leave
Generous employee discounts
Paid time off benefits including wellbeing days

About the Company

SVP Worldwide is the world’s largest consumer sewing machine company, proudly home to the iconic brands SINGER®, HUSQVARNA® VIKING®, PFAFF®, and CREATIVATE™.
Together, our brands represent nearly 500 years of combined leadership, empowering sewists around the world, and shaping the evolution of sewing for generations.
Our purpose is clear: to create, elevate, and celebrate sewists around the world.
With global operations spanning R&D, manufacturing, distribution, and sales, SVP Worldwide brings together heritage craftsmanship and modern innovation to serve a worldwide community of makers.
Our expanding portfolio includes sewing and embroidery machines, accessories and notions, garment care, and creative software — offering meaningful opportunities to innovate, collaborate, and make an impact.
Guided by our values — customer-first thinking, curiosity and creativity, inclusion, and transparency — we’re building a connected, inclusive culture where people can grow their careers while helping define the future of sewing.
In 2021, SVP Worldwide was acquired by Platinum Equity (www.platinumequity.com [https://www.platinumequity.com/]), a global investment firm with more than $25 billion of assets under management and a portfolio of approximately 50 operating companies that serve customers around the world.
Platinum Equity has committed to fully support SVP Worldwide’s continued growth and to bring additional financial and operational resources to help accelerate the company’s efforts.

Equal Opportunity

SVP Worldwide is an equal opportunity employer and makes employment decisions based on merit and qualifications.
SVP Worldwide prohibits discrimination based on race, color, religion, sex, sexual identity, gender identity, marital status, veteran status, nationality, citizenship, age, disability, medical condition, pregnancy, or any other unlawful consideration.