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About the Role
The Marketing Director is accountable for understanding the market landscape and Vertex's position within the market, leading business activities aligned with performance goals of the portfolio, and tracking performance against those goals.
Responsibilities
- Partners with brand/team-lead to shape the brand strategy and brand life-cycle activities
- Directs the development and implementation of strategic and tactical plans for assigned product
- Provides input into forecasting assumptions
- Generates and consolidates key insights across HCPs and patient stakeholders and makes strategic recommendations to advance performance against goals
- Develops strong partnerships with cross-functional team to support business goals
- Evaluates ROI for activities of the brand
Requirements
- Direct experience with communications review committee for review of tactics
- Ability to oversee generation of insights and apply those insights to business problems/opportunities and make strategic recommendations
- Analytical mindset, with demonstrated ability to lead others to solve complex problems
- Demonstrated ability to develop strategy, make strategic recommendations, and monitor performance
- Advanced knowledge of market forecasts and relationship of business drivers to revenue
- Advanced working knowledge of MS Office applications, including PPT, Excel and Word
- Experience in pharmaceutical marketing or closely related field(s)
Location
- On-Site
- Remote
Work Type
- Hybrid
- On-Site
Experience Level
- 10 years of experience or the equivalent combination of education and experience
Education Level
- Bachelor’s degree required
About the Company
- Vertex is a global biotechnology company that invests in scientific innovation.
- At Vertex, we embrace continuous learning and encourage employees to stay informed on advances in AI, technology, automation, and industry trends.
- We seek talent who bring an external perspective, demonstrate curiosity and sound judgment, and thoughtfully adopt new capabilities that improve decision-making, drive innovation, increase efficiency, and help deliver better outcomes for patients.
Equal Opportunity
- Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law.
- Vertex is an E-Verify Employer in the United States.
- Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
- Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com