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About the Role
Publift is seeking a leader to drive the evolution of their auction optimization technology, making it smarter, faster, and more scalable. This role involves setting strategy, defining success metrics, and leading experimentation to improve publisher revenue, yield, and inventory quality across Prebid and Google Ad Manager.
Responsibilities
- Own the strategy, roadmap, and outcomes for auction optimisation across Prebid and GAM, with clear KPIs and decision guardrails.
- Manage the end-to-end optimisation uplift loop, framing hypotheses, designing implementation strategy, interpreting results, and making go-to-market decisions.
- Translate business goals into precise problems, specifications, and experiment plans for engineering teams.
- Drive delivery through launch, measurement, and post-launch review.
- Make bidder configuration, identity, floors, timeouts, and layouts improvements coherent and measurable.
- Evaluate demand, identity, and measurement partners through structured trials with explicit success criteria.
- Support Commercial teams in negotiating integrations that create durable advantage for publishers.
- Communicate priorities, risks, and results transparently to executives and cross-functional teams.
Requirements
- 5+ years of product management experience with end-to-end ownership of revenue-bearing products, the majority in publisher-side adtech.
- Hands-on experience with publisher monetisation systems: Prebid, Google Ad Manager, SSPs/DSPs, and identity solutions.
- Demonstrated, measurable impact on monetisation, reliability, latency, or comparable core metrics.
- Fluent with data analysis, capable of analysis in SQL/Google Sheets/Excel to support decisions.
- Ability to explain a publisher's auction journey from first principles, including potential layers and their instrumentation.
- Experience turning analytics into the next experiment, defining metrics and guardrails, segmenting data, and framing hypotheses with explicit go/no-go criteria.
- Comfort discussing test design and basic statistics with Data Scientists and translating results for non-technical audiences.
- Bias toward hands-on work, including inspecting configurations or payloads.
- Must have full-time Australian working rights.
- Successful candidates will need to complete a National Police Record check.
Skills
- Product Management
- Auction Optimisation
- Prebid
- Google Ad Manager (GAM)
- Publisher Monetisation Systems
- SSPs/DSPs
- Identity Solutions
- Data Analysis
- SQL
- Google Sheets
- Excel
- Experiment Design
- Statistical Rigour
- Communication
Location
- Australia
Work Type
- Hybrid
- Full Time
- Part-time options available
Experience Level
- 5+ years of product management experience
Benefits
- 24 weeks paid parental leave for primary caregivers
- Four weeks paid secondary caregivers leave
- Paid family & fertility planning leave
- Flexible working arrangements
- Part-time options
About the Company
- Publift is a dynamic Adtech company dedicated to empowering online publishers to maximize their revenue from display ads.
- Founded in 2015, Publift has a diverse team of over 70 people across three countries.
- Recognised as one of Australia’s Best Workplaces™ by Great Place to Work®, a Family Friendly Workplace and a WORK180 endorsed employer for women.
- The company embraces hybrid working and champions flexibility.
- Publift is a proud Circle Back Initiative employer, committing to responding to every applicant.
Equal Opportunity
- As an equal opportunity employer, Publift welcomes applications from individuals of all backgrounds, identities, abilities, and life experiences.
- We are committed to fostering a diverse and inclusive workplace where everyone feels valued and supported.
- If you have a disability or require adjustments to participate fully in the recruitment process, please let us know.