Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Tailor your resume to this Product Marketing Manager - Payments role.
Rezi rewrites your resume against Plaid's job description. Free.
Tailor your resume to this Product Marketing Manager - Payments role.
Rezi rewrites your resume against Plaid's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Product Marketing Manager - Payments posting at Plaid — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Product Marketing Manager - Payments posting at Plaid — free, in seconds.
About the Role
Product Marketing plays a pivotal role across the entire product lifecycle at Plaid, shaping product strategies, defining target audiences, and ensuring successful product launches and market adoption. This role is central to accelerating adoption, scaling product impact, and redefining how money moves across the financial ecosystem.
Responsibilities
- Craft clear, compelling positioning and messaging highlighting the unique value of Plaid’s solutions.
- Conduct ongoing competitive analysis and research to inform product positioning, identify new opportunities, and ensure Plaid maintains a clear competitive advantage.
- Partner closely with the Product team to deeply understand product features and capabilities, translating technical concepts into impactful, easy-to-understand customer-facing content.
- Collaborate cross-functionally with Sales, Marketing, Enablement, Design, and Communications teams to create and distribute compelling collateral (presentations, case studies, one-pagers, blog posts, webinars, website updates, etc.).
- Work with our Marketing teams to build integrated campaigns targeting key customer segments to accelerate product adoption and expansion.
Requirements
- 6+ years of experience with 3+ years in product marketing or other strategic GTM role at a B2B software company.
- Thoughtful, strategic thinker with a bias for action; comfortable operating in a fast-moving environment with a high degree of ambiguity.
- Outstanding written communication skills – comfortable developing marketing and sales collateral, as well articulating our strategy with internal stakeholders (e.g. business case, narrative).
- Strong presence and verbal communicator – comfortable engaging with leaders at the largest fintechs and financial institutions in the U.S.
- Proven success in launching new solutions and driving market adoption.
- Desire to engage deeply with cross-functional partners across Product, Marketing, and Sales.
- Fintech payments experience, especially in a fast-paced environment, is a strong nice-to-have.
Skills
- Product marketing
- Strategic GTM
- B2B software
- Competitive analysis
- Product positioning
- Customer-facing content creation
- Cross-functional collaboration
- Integrated marketing campaigns
- Written communication
- Verbal communication
- Fintech payments
Location
- San Francisco
- New York
- Seattle
- Washington D.C.
- Raleigh
- London
- Amsterdam
Work Type
- Full-time
Experience Level
- 3+ years in product marketing or other strategic GTM role
- 6+ years of experience
Benefits
- Medical
- Dental
- Vision
- 401(k)
About the Company
- Plaid powers the tools millions of people rely on to live a healthier financial life.
- We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use.
- Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe.
- Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam.
- Our mission at Plaid is to unlock financial freedom for everyone.
- To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable.
Equal Opportunity
- Plaid is proud to be an equal opportunity employer and values diversity at our company.
- We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics.
- We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws.
- Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process.
- If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com.