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About the Role
Meta is seeking an Enterprise Marketing Manager to introduce its enterprise AI portfolio to the market. This role is central to driving business adoption of Meta's advanced AI models, offering an opportunity to shape communication strategies and enable sales to engage effectively with technical decision-makers. The ideal candidate is adept at translating complex technical products into clear, credible narratives and sales enablement materials, and experienced in building new programs from scratch.
Responsibilities
- Own sales enablement content for Meta's enterprise AI portfolio, translating technical capabilities into compelling value propositions for enterprise buyers.
- Develop deep understanding of enterprise technical buyer personas, including their priorities, evaluation criteria, and decision-making processes.
- Partner with product marketing, sales, comms, and partner marketing on go-to-market execution for product launches.
- Develop annual plans aligned with product and business goals, track key metrics, and adapt plans based on stakeholder needs.
- Operate with a test-and-learn, data-driven approach while managing ambiguity and changing priorities.
- Utilize AI tools to enhance output and maintain high quality.
- Collaborate with Brand Strategy to ensure brand consistency across all marketing efforts.
Requirements
- 6+ years of experience in sales enablement, product marketing, and/or technical marketing.
- 3+ years of experience developing messaging and enterprise sales enablement content to support technical sales.
- Demonstrated ability to understand enterprise technical buyer personas and underlying technology.
- Proven experience in cross-functional leadership and collaboration with functions like product marketing and sales.
- Demonstrated understanding of B2B program measurement and reporting.
- Strong copywriting skills for conveying complex ideas clearly.
- Proven organizational and project management skills.
Skills
- Sales enablement
- Product marketing
- Technical marketing
- Messaging development
- Enterprise sales enablement content creation
- Understanding of enterprise technical buyer personas
- Cross-functional leadership
- Collaboration
- B2B program measurement and reporting
- Copywriting
- Project management
- Gen AI
- LLM
- Responsible AI practices
- AI tool integration
- Prompt engineering
- Context engineering
- Agent orchestration
Location
- Remote
Work Type
- Full-time
Experience Level
- 6+ years of experience
- 3+ years of experience
Salary/Compensations
- $124,000/year to $178,000/year
Benefits
- Bonus
- Equity
- Benefits
About the Company
- Meta is focused on bringing its enterprise AI portfolio to market, driving business adoption of advanced AI models from Meta Superintelligence Labs.